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Begley.Welcome back to the hair of the dog podcast.

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I'm your host,

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Nicole Begley.

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And today we are talking about how you can start to

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actually charge your worth.

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In today's episode,

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I'm breaking down all sorts of mental hacks and reframes that

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are going to help you take control of your business,

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charge, what you're worth and step out from behind that imposter

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syndrome. My guest Emily Aarons is an energy healer,

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unlike any other,

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and you are going to love our conversation.

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If you've ever felt a little bit hesitant to charge the

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rates that you want to charge,

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stay tuned.

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Welcome to the hair of the dog podcast.

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If you're a pet photographer,

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ready to make more money and start living a life by

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your design,

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you've come to the right place.

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And now your host,

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pet photographer,

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travel addict,

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chocolate martini connoisseur,

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Nicole Begley..

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Hey everybody.

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Welcome back to the hair of the dog podcast.

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I'm your host,

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Nicole Begley.

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And today we have,

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oh my gosh.

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Someone that I met years ago through just a divine intervention,

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that has been a huge influence on my life.

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Emily Aarons,

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welcome to the hair of the dog podcast.

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Thank you,

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Nicole. I feel like a warm hug has just wrapped itself

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around me.

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I'm so happy to be here and dog people are my

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people. So this is the best.

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I love it.

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I love it.

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You guys can't see,

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but Emily is currently wearing a shirt that says pets are

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people too.

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And I said,

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that's very on brand for today's podcast,

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Emily. Yes.

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Tell us a little bit about what you do cause you're

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an energy healer for female CEOs.

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And I mean,

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we talk a little bit about some blue here on the

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podcast, little dip and a toe in here and there,

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but I'm sure a lot of my audience is like an

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energy. What now?

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Yes, exactly.

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So I am sort of a unicorn in that.

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I have been doing energy healing.

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I've been in practice for over 22 years.

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And on the other side of the coin,

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I have been running a business since I was literally 22

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years old,

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weird number,

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I guess that's just happening.

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Just figure that out.

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So I've been doing energy healing a long time.

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I've been doing business a long time.

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And so I really was what I call a broke healer,

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wore the crown.

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I would run my business based on the strategies of the

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broker dealers that came before me and I was really broke

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because I was,

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maybe you can resonate with this pricing myself based on what

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my neighbors are,

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pricing them constantly discounting myself.

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I mean,

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I was the discount queen.

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I would be like,

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would you like this healing?

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And oh no.

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Would you like 30% off actually.

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Oh, okay.

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One more thing.

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Oh, actually,

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I'm going to give you 20 bucks.

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Right? I actually pay you.

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I'm so happy here.

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And I use all these principles that just kept me perpetually

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broke and just having just enough.

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And I felt like I was under serving and I was

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not valuing myself and my time.

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And then about five years ago,

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I, well I guess,

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yeah, almost six years ago now I had had a total

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breakdown and I was like,

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there's gotta be more than this.

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I had my son who was a year old at the

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time. He's now almost seven.

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And I was like,

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just praying like,

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God, please help me.

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I know I'm here to serve at a higher level.

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I don't know how I know I'm here to make an

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impact. I don't know how,

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and I would like to contribute financially to my family and

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my husband and I were just like,

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you know,

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just fighting.

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And it was just constant conversation.

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And like,

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when are you going to help contribute?

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Even though by the way,

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I have a backyard farm with chickens,

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ducks, goats,

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sheep, and dog.

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I was helping,

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I just wasn't bringing in money.

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And so what happened was essentially I felt this calling inside

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of me to start just doing everything differently in my business.

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At the same time,

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I felt this like inner voice start to talk to me

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like, you know,

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you've been doing spiritual work your whole life.

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I had,

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I was that weirdo.

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You talk about whoa.

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I was that weirdo in high school that I would save

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my money from babysitting and like my allowance to buy books

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on spirituality and crystals and healing and homie up,

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they, and like,

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I was just like closets.

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I was like closet spiritual person.

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And so kind of simultaneous.

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So that,

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that, that,

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you know,

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six years ago I had that prayer start to be answered

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in that I started to realize I needed to do everything

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differently. And the thing I was the most afraid of was

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essentially waving my freak flag of saying,

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I have these spiritual gifts and these abilities.

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And now mind you,

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I had been doing healing work for 15 years.

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So like,

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I felt like a stretch to be like,

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oh, she does healing work.

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And she is pretty intuitive.

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Cool. Like it,

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they are very tandem,

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like, all right,

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in my head,

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I was like,

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if I tell people they're going to completely leave me and

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I will die on the streets alone and broke.

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So all the fears.

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And then I finally just got the nudge internally,

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this like higher self voice.

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It's like,

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just do it,

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tell people.

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And so I started to tell people I'm intuitive and God

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forbid, I say the word psychic that totally like made me

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constricted my chest game.

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And then little by little,

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I started to increase my prices.

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I started to instead of offering one-to-one,

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I started to offer one to many and things that started

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to just shift in me again,

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I started to do things differently and I had this calling

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one day that I was like in meditation.

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I'm just going to start listening to my meditation inside of

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my head and take action on it because the alternative was

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really the same,

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the same.

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Okay. Okay.

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I checked that box.

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Do not want that bugs.

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I would like something better.

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Thank you.

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And so I had this meditation and in my meditation,

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I felt this urge of like teaching entrepreneurs,

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how to meditate.

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And I'm like,

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okay, I can do that now in my mind,

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I'm also like,

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well, I don't have 19 certifications that say I can teach

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meditation. And I don't know.

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And like all of this imposter syndrome totally flooding my system

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and I was starting to freak out.

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So what I did was I went outside for a walk.

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I'm like,

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I'm just going to breathe and everything's going to be okay.

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And on my little backyard,

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adventure, I convinced myself not to do it.

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Like, okay,

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I had just posted,

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I was going to do this class deleted,

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like it never happened.

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That's and I Already made the announcement.

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I made the announcement and I was,

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I don't know who does that?

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Wasn't me Backed out.

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I don't know.

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And so on my way back into my house,

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I was like,

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great. I have a plan.

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I'm going to delete everything.

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Like it never happened in that exact moment.

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I saw on my railing to come back at my house,

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a little ladybug.

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And for most people they wouldn't even notice it.

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But for me,

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a lady bug was also significant because my friend who had

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passed away years ago,

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she always would visit me in the form of a lady

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bug. And even as I say that I get kind of

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a chill and it was kind of like this inner knowing

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sort of to activate that's like,

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you have to do it,

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do it scared,

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just, just do it.

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And that was the beginning of my mastery,

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which is now by mastering Ascension membership.

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But at that point I just was going to teach a

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few weeks of meditation.

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Right. And so at that point,

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things started to really significantly shift.

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So I noticed myself really attracting more female entrepreneurs,

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people who are saying things like I'm feeling stuck,

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I'm having trouble raising my prices.

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I have imposter syndrome.

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Things that I had also had that I had just a

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hot second ago started to overcome.

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Right? And so at this point now I've been doing it

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for so long and I absolutely love to help to clear

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the clutter that is blocking entrepreneurs from listening to that higher

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self and being able to take action in that,

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in the,

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in the appropriate manner to stay in alignment.

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So we all have this vision of our best life ever.

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Like what's our most successful life,

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our family,

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whatever, every,

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every scenario and that higher self shows you,

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everything you need to know only problem is that most of

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us are living our lives,

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habitually doing the same exact activities,

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not even consciously aware that it's going to keep us in

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the same holding pattern that we don't actually want to be

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in. Right.

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Even with that,

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that higher self,

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like, you know,

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our, our kind of higher self goal for our life.

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I think a lot of people don't even know what that

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is because so many times we ask people,

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Hey, what are your goals?

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Whether it's your business or life.

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And even as business owners and you know,

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the photographers that I work with,

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like sure,

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they have like,

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oh, I want more clients.

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Or I want more money.

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And I want my business to be more successful,

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but they don't actually have any concrete goals,

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you know?

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Cause you start to get down to,

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well, how much more money,

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how many more clients,

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how much more successful?

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What does this look like?

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And then if you start to expand that out into other

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aspects of their life,

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then it gets like,

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oh wait,

277
00:09:27,870 --> 00:09:31,080
I didn't think about anything for like my actual day-to-day life.

278
00:09:32,380 --> 00:09:32,970
It was just,

279
00:09:32,970 --> 00:09:34,200
I just wanted some more clients.

280
00:09:34,530 --> 00:09:35,910
Right? So in that,

281
00:09:36,300 --> 00:09:37,530
And that's the biggest problem,

282
00:09:37,530 --> 00:09:44,310
Nicole, because most people are not setting goals because they are

283
00:09:44,310 --> 00:09:46,890
afraid that they will not hit them.

284
00:09:47,470 --> 00:09:49,200
And if they don't hit them,

285
00:09:49,410 --> 00:09:54,840
then obviously it means that they are a piece of crap

286
00:09:55,400 --> 00:09:58,170
that they are not good enough that nobody wants their thing

287
00:09:58,170 --> 00:09:58,980
to begin with the nation,

288
00:09:58,980 --> 00:10:00,630
just quit and get a job.

289
00:10:01,080 --> 00:10:02,370
And so we,

290
00:10:02,400 --> 00:10:04,230
we don't set goals because,

291
00:10:04,260 --> 00:10:04,680
oh gosh,

292
00:10:04,710 --> 00:10:05,280
if I don't hit them,

293
00:10:05,280 --> 00:10:06,360
it means all this other stuff.

294
00:10:06,870 --> 00:10:08,730
However, it's kind of like,

295
00:10:08,940 --> 00:10:10,860
and this comes up a lot with clients is like,

296
00:10:11,400 --> 00:10:13,590
if you are sitting,

297
00:10:13,890 --> 00:10:16,590
let's say shooting darts or bow and arrow.

298
00:10:17,160 --> 00:10:19,050
How do you know when you hit the bullseye?

299
00:10:19,410 --> 00:10:22,320
Because it's on the thing in front of you,

300
00:10:22,350 --> 00:10:24,270
Right? It's so easy.

301
00:10:24,270 --> 00:10:24,810
You see it,

302
00:10:24,810 --> 00:10:25,290
you know,

303
00:10:25,290 --> 00:10:26,400
I'm terrible at darts.

304
00:10:26,580 --> 00:10:27,660
So if I'm throwing it,

305
00:10:27,660 --> 00:10:27,990
it's like,

306
00:10:28,020 --> 00:10:30,120
Hmm, that I hope to hit the board,

307
00:10:30,990 --> 00:10:32,190
but that's how we know.

308
00:10:32,610 --> 00:10:35,700
And so we are afraid of even setting up a target

309
00:10:35,700 --> 00:10:36,330
to begin with.

310
00:10:36,330 --> 00:10:39,150
So how do you know if what you do was working?

311
00:10:39,150 --> 00:10:42,120
Like you could be doing things that are actually like a

312
00:10:42,120 --> 00:10:45,810
hair away from hitting that bulls-eye but you have no idea

313
00:10:45,810 --> 00:10:47,850
because you didn't even make the bull's eye to begin with.

314
00:10:47,850 --> 00:10:50,580
So you don't know if you're close or you're far away

315
00:10:50,580 --> 00:10:53,490
or you're a mile apart because you don't even set the

316
00:10:53,490 --> 00:10:54,180
goal to begin with.

317
00:10:54,180 --> 00:10:56,010
And that is a big block.

318
00:10:56,280 --> 00:10:58,620
And so here's what I want to share with you.

319
00:10:58,620 --> 00:10:58,890
I'm like,

320
00:10:58,890 --> 00:10:59,490
this is,

321
00:10:59,610 --> 00:11:00,210
I'm very,

322
00:11:00,270 --> 00:11:04,800
I'm very transparent in all of my online business.

323
00:11:05,250 --> 00:11:07,530
I've never once hit my goal.

324
00:11:08,160 --> 00:11:10,050
Whoa, holy what's.

325
00:11:11,460 --> 00:11:14,580
Now this is a nearly seven figure business,

326
00:11:14,580 --> 00:11:15,840
which I don't also talk about that.

327
00:11:15,840 --> 00:11:16,920
I'm going to talk about that in a second,

328
00:11:17,160 --> 00:11:20,490
but this is not because I'm not successful.

329
00:11:20,610 --> 00:11:23,070
This is not because I can't sell my programs.

330
00:11:23,100 --> 00:11:27,930
It's because I have these wildly crazy audacious goals that are

331
00:11:27,930 --> 00:11:30,240
from a deeper place within my heart.

332
00:11:30,570 --> 00:11:31,200
That is like,

333
00:11:31,230 --> 00:11:34,080
I'm here to impact the lives of millions of people.

334
00:11:34,440 --> 00:11:36,870
And so I shoot for the stars.

335
00:11:36,870 --> 00:11:37,470
I P I,

336
00:11:37,470 --> 00:11:37,830
you know,

337
00:11:37,830 --> 00:11:38,940
I'm going for big air.

338
00:11:39,270 --> 00:11:41,160
And so when I don't hit it,

339
00:11:41,400 --> 00:11:42,060
I'm not like,

340
00:11:42,120 --> 00:11:43,240
oh man,

341
00:11:43,270 --> 00:11:44,220
I'm so terrible.

342
00:11:44,490 --> 00:11:44,910
I'm like,

343
00:11:44,940 --> 00:11:47,190
did you see what just happened this year?

344
00:11:47,190 --> 00:11:48,510
That was amazing.

345
00:11:48,780 --> 00:11:49,390
Right. And,

346
00:11:49,680 --> 00:11:50,940
and every year,

347
00:11:51,030 --> 00:11:53,650
so when I first got online and those pers are to

348
00:11:53,650 --> 00:11:55,660
answer I 10 X my business,

349
00:11:55,960 --> 00:11:56,890
the year after that,

350
00:11:56,920 --> 00:11:58,180
I tripled my business.

351
00:11:58,270 --> 00:11:59,200
The year after that,

352
00:11:59,260 --> 00:11:59,830
I doubled,

353
00:11:59,830 --> 00:12:02,500
like, I've never had a year where I was like status

354
00:12:02,500 --> 00:12:04,480
quo, 5% gains.

355
00:12:04,540 --> 00:12:05,290
Never. Right.

356
00:12:05,320 --> 00:12:07,750
Okay. So that's the benefit of going for big areas.

357
00:12:07,750 --> 00:12:09,940
You're going to maybe not hit that big goal,

358
00:12:09,940 --> 00:12:13,900
but you're going to get some works exponentially further than where

359
00:12:13,900 --> 00:12:16,660
you were when you didn't even have a goal.

360
00:12:17,170 --> 00:12:21,970
So that little caveat around sharing your numbers.

361
00:12:22,000 --> 00:12:24,580
So I have a little bit of a bone to pick

362
00:12:24,580 --> 00:12:25,270
about that too.

363
00:12:25,870 --> 00:12:27,130
This is also why don't share it.

364
00:12:27,730 --> 00:12:28,180
I love it.

365
00:12:28,210 --> 00:12:29,020
I love it because yeah,

366
00:12:29,050 --> 00:12:29,980
people, they,

367
00:12:30,280 --> 00:12:31,810
when you're talking about personal finances,

368
00:12:31,810 --> 00:12:32,680
business, finances,

369
00:12:32,680 --> 00:12:35,380
a lot of people are just like it immediately uncomfortable and

370
00:12:35,380 --> 00:12:36,220
don't even want to go there.

371
00:12:36,400 --> 00:12:38,380
Yeah. So that's also a big money block,

372
00:12:38,470 --> 00:12:39,010
you know,

373
00:12:39,430 --> 00:12:40,360
put your head in the sand.

374
00:12:40,360 --> 00:12:41,110
It's going to go away.

375
00:12:41,710 --> 00:12:46,060
A lot of business mentors lead with how much money their

376
00:12:46,060 --> 00:12:47,680
business is bringing in.

377
00:12:47,680 --> 00:12:49,570
I'm a multi-six multi seven,

378
00:12:49,570 --> 00:12:51,220
whatever they call themselves.

379
00:12:51,220 --> 00:12:53,530
Now, I feel like that's innately flawed,

380
00:12:53,560 --> 00:12:57,910
because when you say I am at this level in business

381
00:12:58,060 --> 00:12:59,440
for somebody who's listening to it,

382
00:12:59,800 --> 00:13:01,480
and they're not at that level,

383
00:13:01,900 --> 00:13:03,250
they might internalize that.

384
00:13:03,250 --> 00:13:04,900
Well, that means I'm not successful,

385
00:13:05,320 --> 00:13:07,300
right. Also might internalize.

386
00:13:07,360 --> 00:13:10,840
Well, the only basis for success is finances.

387
00:13:11,980 --> 00:13:13,420
And so I'm going to tell you,

388
00:13:13,420 --> 00:13:15,910
like, there are a lot of people who are at the

389
00:13:15,910 --> 00:13:18,010
top and everybody knows their names.

390
00:13:18,010 --> 00:13:19,240
We don't have to name them,

391
00:13:19,870 --> 00:13:22,090
but they are hustling their buns off.

392
00:13:22,570 --> 00:13:23,500
And they are working.

393
00:13:23,500 --> 00:13:25,120
They have teams of like 40,

394
00:13:25,120 --> 00:13:29,620
50 people and they are around the clock just going grinding.

395
00:13:30,100 --> 00:13:30,940
I am sorry.

396
00:13:30,970 --> 00:13:31,720
But for me,

397
00:13:32,080 --> 00:13:37,150
that is not success Because I wish to have a life

398
00:13:37,150 --> 00:13:40,360
where I can work 25 to 30 hours a week while

399
00:13:40,360 --> 00:13:41,110
making bank.

400
00:13:41,410 --> 00:13:43,600
Right. I would like to enjoy my children while they are

401
00:13:43,600 --> 00:13:45,370
young. I would like to go outside and play with my

402
00:13:45,370 --> 00:13:47,710
goats and let them nibble on my shirt and my pants.

403
00:13:49,720 --> 00:13:51,580
I would love for you to come.

404
00:13:51,580 --> 00:13:53,290
Like they are so awesome.

405
00:13:54,250 --> 00:13:55,840
I love ghost fact.

406
00:13:55,840 --> 00:13:58,090
I used to train and goats and animal kingdom when I

407
00:13:58,090 --> 00:13:58,900
was keeper there.

408
00:13:59,110 --> 00:14:00,070
And they're like,

409
00:14:00,070 --> 00:14:00,970
just dogs with hooves.

410
00:14:00,970 --> 00:14:01,780
They're hysterical.

411
00:14:01,870 --> 00:14:04,780
Totally. We have this one Zeke who we are like,

412
00:14:04,810 --> 00:14:05,350
fun fact.

413
00:14:05,560 --> 00:14:06,940
We weren't going to get Zeke.

414
00:14:06,970 --> 00:14:09,280
Okay. We were going to get like my husband's like,

415
00:14:09,280 --> 00:14:10,810
what if we get a couple of goats?

416
00:14:10,810 --> 00:14:11,050
And I'm like,

417
00:14:11,050 --> 00:14:12,100
well, we can't just get two.

418
00:14:12,100 --> 00:14:14,080
What if one dies or something happens like,

419
00:14:14,110 --> 00:14:15,760
well, does it have a lone goat we can have that.

420
00:14:15,760 --> 00:14:17,260
We have to have at least three,

421
00:14:18,340 --> 00:14:19,180
We got five.

422
00:14:20,740 --> 00:14:22,450
And Zeke was the one that they were like,

423
00:14:22,450 --> 00:14:22,840
the throw in.

424
00:14:22,840 --> 00:14:23,080
They're like,

425
00:14:23,080 --> 00:14:24,280
you can just take him.

426
00:14:24,280 --> 00:14:24,700
I'm like,

427
00:14:26,860 --> 00:14:28,480
we didn't want to get him because he used to like

428
00:14:28,510 --> 00:14:30,640
jump up on us when he was this little baby kid.

429
00:14:31,480 --> 00:14:33,130
But honestly he is the dog.

430
00:14:33,160 --> 00:14:35,140
He is like the leader.

431
00:14:35,140 --> 00:14:36,370
He's the most friendly.

432
00:14:36,370 --> 00:14:38,290
He is just the best.

433
00:14:39,190 --> 00:14:39,850
Yeah. I love it.

434
00:14:39,910 --> 00:14:40,300
I love it.

435
00:14:40,510 --> 00:14:41,170
Yeah, no,

436
00:14:41,170 --> 00:14:43,660
but what you're saying is a hundred percent true because a

437
00:14:43,660 --> 00:14:46,900
lot of people look at photographers pricing and they just immediately

438
00:14:46,900 --> 00:14:48,970
make, what's the word I'm looking for?

439
00:14:49,000 --> 00:14:53,420
Just assumptions based on what they see online,

440
00:14:53,570 --> 00:14:55,820
they make assumptions on how busy they are based on what

441
00:14:55,820 --> 00:14:56,450
they're posting.

442
00:14:56,660 --> 00:15:00,050
They make assumptions on how profitable they are based on their

443
00:15:00,050 --> 00:15:01,820
pricing. They also make just,

444
00:15:02,000 --> 00:15:03,530
just, they have no idea actually,

445
00:15:03,530 --> 00:15:05,780
what goes into their business and how many hours,

446
00:15:05,780 --> 00:15:08,750
certain photographers maybe are up editing like late at night.

447
00:15:08,750 --> 00:15:10,850
Cause they don't have any workflow down they're taking on too

448
00:15:10,850 --> 00:15:12,770
many clients or they're,

449
00:15:12,800 --> 00:15:13,220
you know,

450
00:15:13,280 --> 00:15:14,540
seem busy on social,

451
00:15:14,540 --> 00:15:15,290
but they're not.

452
00:15:15,290 --> 00:15:17,390
And so people then feel bad about their own business.

453
00:15:17,570 --> 00:15:19,130
Like this person is getting all the business,

454
00:15:19,130 --> 00:15:21,950
but in actuality they are not even profitable.

455
00:15:23,100 --> 00:15:23,750
So yeah,

456
00:15:23,750 --> 00:15:26,300
I think we all just need to put blinders on all

457
00:15:26,300 --> 00:15:28,730
the other people and just put our head down and focus

458
00:15:28,730 --> 00:15:33,470
on our business and what we can do to serve,

459
00:15:33,740 --> 00:15:34,400
to serve more people.

460
00:15:34,430 --> 00:15:37,970
Right. And so I would invite listeners to just take a

461
00:15:37,970 --> 00:15:42,800
hot second because you have to understand in your heart,

462
00:15:43,190 --> 00:15:44,840
what is success to you?

463
00:15:45,590 --> 00:15:47,690
Like what does that look like and feel like that's what,

464
00:15:47,720 --> 00:15:50,210
that's what your higher self is trying to like yell at

465
00:15:50,210 --> 00:15:51,110
you every day.

466
00:15:51,110 --> 00:15:52,610
Like live your best life.

467
00:15:53,540 --> 00:15:54,500
And oh,

468
00:15:57,020 --> 00:15:58,220
she's telling yellow,

469
00:16:00,560 --> 00:16:02,270
you have to tap into that for you.

470
00:16:02,270 --> 00:16:05,960
Because for me it might be different than it is for

471
00:16:05,960 --> 00:16:09,110
you. And so when you have that as your starting point,

472
00:16:09,110 --> 00:16:09,410
then you go,

473
00:16:09,410 --> 00:16:12,560
okay. And I can measure success in how much time do

474
00:16:12,560 --> 00:16:13,400
I have before?

475
00:16:13,400 --> 00:16:14,360
And after my work day,

476
00:16:14,360 --> 00:16:15,290
like I know for me,

477
00:16:15,290 --> 00:16:17,480
I drop off my son at daycare in the morning and

478
00:16:17,480 --> 00:16:18,440
I hike with my dog.

479
00:16:18,470 --> 00:16:19,700
Off-leash in the woods.

480
00:16:19,700 --> 00:16:21,350
Cause that makes my heart happy.

481
00:16:21,500 --> 00:16:24,230
Right. And it makes his heart happy too.

482
00:16:24,230 --> 00:16:26,630
And like everybody comes back home and we're all in a

483
00:16:26,630 --> 00:16:27,380
good energy,

484
00:16:27,620 --> 00:16:28,100
but like,

485
00:16:28,610 --> 00:16:32,090
I don't want to start my day at 3:00 AM and

486
00:16:32,120 --> 00:16:36,050
hustle and skip my morning routines and breakfast because that does

487
00:16:36,050 --> 00:16:37,460
not feel good.

488
00:16:37,910 --> 00:16:42,380
So I want to create and cultivate my life in alignment

489
00:16:42,380 --> 00:16:43,370
to living my best life.

490
00:16:43,400 --> 00:16:48,530
And I don't have to have a Lamborghini and like designer

491
00:16:48,530 --> 00:16:50,540
handbags to live my best life.

492
00:16:50,780 --> 00:16:51,560
Because for me,

493
00:16:51,650 --> 00:16:53,240
it's not what I want.

494
00:16:53,900 --> 00:16:55,670
I've never really cared about designer handbags.

495
00:16:55,670 --> 00:16:58,040
So there are plenty of like money manifesting coaches that are

496
00:16:58,040 --> 00:17:00,830
like dripping and like designer everything.

497
00:17:00,830 --> 00:17:01,490
And I'm just like,

498
00:17:02,330 --> 00:17:06,650
I'm over here with my goat Or you could have a

499
00:17:06,650 --> 00:17:08,870
farm and be awesome and stuff.

500
00:17:11,660 --> 00:17:13,880
It's hard to understand what is important for you and what

501
00:17:13,880 --> 00:17:15,200
success is for you.

502
00:17:15,290 --> 00:17:18,080
And that a lot of that top line stuff,

503
00:17:18,080 --> 00:17:19,190
the Instagram stuff,

504
00:17:19,220 --> 00:17:22,430
what you assume about people is definitely not what is happening

505
00:17:22,430 --> 00:17:23,030
behind the scenes.

506
00:17:23,030 --> 00:17:26,990
And I have met people who boast about million dollar launches

507
00:17:27,020 --> 00:17:29,480
that cost them $1.2

508
00:17:29,480 --> 00:17:30,380
million to run.

509
00:17:30,380 --> 00:17:32,960
So like Good at math St.

510
00:17:32,720 --> 00:17:36,710
Math, our government's doing The three hole.

511
00:17:38,690 --> 00:17:39,110
Yeah, yeah.

512
00:17:39,320 --> 00:17:39,860
That actually,

513
00:17:39,860 --> 00:17:42,080
I love what you were saying about like what you value,

514
00:17:42,110 --> 00:17:45,920
because I think this becomes a huge money mindset.

515
00:17:46,010 --> 00:17:48,770
Self-worth issue for photographers because,

516
00:17:48,800 --> 00:17:49,080
you know,

517
00:17:49,080 --> 00:17:50,190
as a pet photographer,

518
00:17:50,220 --> 00:17:51,480
it's, it's a,

519
00:17:52,350 --> 00:17:53,190
it's not a need.

520
00:17:53,250 --> 00:17:55,560
He like no one needs to get pet photography in order

521
00:17:55,560 --> 00:17:56,280
to survive.

522
00:17:56,460 --> 00:17:58,650
So it is 100% a luxury purchase.

523
00:17:59,010 --> 00:18:04,440
And so people start to feel really just down on themselves

524
00:18:04,500 --> 00:18:07,110
and start to get all sorts of craziness in their head

525
00:18:07,110 --> 00:18:08,640
of like this isn't worth it.

526
00:18:08,670 --> 00:18:10,620
How am I actually like saving the planet?

527
00:18:10,650 --> 00:18:12,510
Like whatever this is important.

528
00:18:13,140 --> 00:18:14,790
No one's going to value this.

529
00:18:15,480 --> 00:18:16,590
Just all of those things,

530
00:18:16,590 --> 00:18:19,590
which when we talk about like designer handbags,

531
00:18:19,590 --> 00:18:21,570
like I get mad if I have to spend $30 on

532
00:18:21,570 --> 00:18:22,530
a purse at target.

533
00:18:22,530 --> 00:18:22,890
In fact,

534
00:18:22,890 --> 00:18:24,750
I don't even think I have one chair on my phone

535
00:18:24,750 --> 00:18:26,700
and my wallet and like drop them all the time,

536
00:18:26,700 --> 00:18:28,290
which is why I have this thick case on it.

537
00:18:29,520 --> 00:18:30,630
But like,

538
00:18:30,750 --> 00:18:33,090
I will spend money on a really nice hotel or like

539
00:18:33,090 --> 00:18:36,420
a really nice experience or vacation because I value that.

540
00:18:36,690 --> 00:18:38,520
So I would like to address that.

541
00:18:38,580 --> 00:18:39,600
Yeah. Okay.

542
00:18:39,660 --> 00:18:41,190
So I,

543
00:18:41,550 --> 00:18:45,120
I came from like a moderate household and I have friends

544
00:18:45,120 --> 00:18:45,690
who did too.

545
00:18:45,690 --> 00:18:47,940
I also have friends who came from nothing or who are

546
00:18:47,950 --> 00:18:49,710
homeless or who were in shelters.

547
00:18:49,740 --> 00:18:53,850
Right. And so we are constantly focusing on the lowest common

548
00:18:53,850 --> 00:18:57,660
denominator, the people who can't afford us instead of looking,

549
00:18:57,660 --> 00:19:02,100
just to hear other way and seeing the people who it

550
00:19:02,100 --> 00:19:05,340
makes their heart happy to know that they can invest in

551
00:19:05,340 --> 00:19:07,800
this thing for themselves and their family.

552
00:19:07,830 --> 00:19:09,390
Like I have made it,

553
00:19:09,450 --> 00:19:11,850
I can get a pet photographer.

554
00:19:11,910 --> 00:19:12,750
I have made it.

555
00:19:12,930 --> 00:19:15,240
I can invest in a nice hotel room.

556
00:19:15,540 --> 00:19:17,190
And that for them is like,

557
00:19:17,190 --> 00:19:21,270
you're doing them a disservice because they actually want to invest

558
00:19:21,270 --> 00:19:26,520
in something very special to create something extraordinary for themselves.

559
00:19:26,520 --> 00:19:29,370
And you're actually robbing them of that opportunity when you price

560
00:19:29,370 --> 00:19:30,540
yourself too low.

561
00:19:31,050 --> 00:19:33,180
And I think we have to understand that.

562
00:19:33,180 --> 00:19:34,920
And so when I go back to like my broke healer

563
00:19:34,920 --> 00:19:37,620
days, I could think of my healing sessions.

564
00:19:37,620 --> 00:19:38,300
And this is what a,

565
00:19:38,430 --> 00:19:40,740
a great mindset shift for me is like,

566
00:19:40,980 --> 00:19:44,070
would you like to have 30% less healing today?

567
00:19:45,180 --> 00:19:47,430
Right? No.

568
00:19:48,510 --> 00:19:50,070
I would like a hundred percent.

569
00:19:50,070 --> 00:19:52,020
That's what I would like to pay you for it because

570
00:19:52,410 --> 00:19:56,850
transformational work is different than transactional work.

571
00:19:57,120 --> 00:20:01,200
And so I would even say pet photographer is transformational work

572
00:20:01,230 --> 00:20:03,900
in that it helps build the bond with their pet.

573
00:20:03,900 --> 00:20:05,340
It gives them another experience.

574
00:20:05,340 --> 00:20:07,290
It's like something that they can have on their,

575
00:20:07,410 --> 00:20:08,670
on their walls and be like,

576
00:20:08,910 --> 00:20:09,990
that's my baby.

577
00:20:10,950 --> 00:20:11,760
Right. You know,

578
00:20:11,760 --> 00:20:15,930
like, it'd be used to go to like Sears to get

579
00:20:15,930 --> 00:20:17,130
family photos.

580
00:20:17,130 --> 00:20:22,320
And then now people invest in photographers to beautifully photograph their

581
00:20:22,320 --> 00:20:23,790
family. Like how is a pet,

582
00:20:23,790 --> 00:20:24,930
not your family.

583
00:20:25,170 --> 00:20:27,840
Like it's part of the family and it is an investment

584
00:20:27,840 --> 00:20:30,690
and it's something that we can cherish for forever.

585
00:20:31,140 --> 00:20:34,500
So I think it's so worth the investment and think about

586
00:20:34,500 --> 00:20:38,520
all the people who you might be not considering when you're

587
00:20:38,520 --> 00:20:39,390
thinking of justice,

588
00:20:39,390 --> 00:20:40,620
counting yourself are low,

589
00:20:40,740 --> 00:20:41,340
the low hanging,

590
00:20:41,340 --> 00:20:42,690
like the low price people can afford.

591
00:20:43,170 --> 00:20:43,950
Yeah. Yeah.

592
00:20:43,950 --> 00:20:46,350
I think a lot of people then start to get,

593
00:20:46,350 --> 00:20:47,530
like they find,

594
00:20:48,010 --> 00:20:48,430
you know,

595
00:20:48,460 --> 00:20:49,450
maybe someone that,

596
00:20:49,540 --> 00:20:52,030
oh, their dog is sick or,

597
00:20:52,270 --> 00:20:52,600
you know,

598
00:20:52,600 --> 00:20:54,790
they have all these other vet bills and maybe like,

599
00:20:54,820 --> 00:20:57,220
or somebody that just truly can't afford it at the moment.

600
00:20:57,460 --> 00:20:59,890
So then they just feel,

601
00:21:01,540 --> 00:21:01,960
oh God,

602
00:21:01,960 --> 00:21:05,650
almost guilty that they charge for someone else.

603
00:21:06,130 --> 00:21:07,930
So it's a bit like,

604
00:21:07,930 --> 00:21:09,220
is it a good idea?

605
00:21:09,220 --> 00:21:11,350
Like if you have this in your heart that you're like,

606
00:21:11,350 --> 00:21:12,820
man, I want to give back,

607
00:21:12,910 --> 00:21:16,060
like to create some sort of way that you can give

608
00:21:16,060 --> 00:21:17,350
back to those less fortunate,

609
00:21:17,350 --> 00:21:20,260
but not at the expense of discounting all of your services

610
00:21:20,260 --> 00:21:21,010
for everyone else.

611
00:21:21,010 --> 00:21:22,060
Like how do you find that balance?

612
00:21:22,210 --> 00:21:23,880
I think it's different for everybody,

613
00:21:23,880 --> 00:21:24,210
but again,

614
00:21:24,210 --> 00:21:26,010
it goes back to your core values.

615
00:21:26,010 --> 00:21:26,850
So for me,

616
00:21:26,850 --> 00:21:29,100
I know a portion of the proceeds that I make in

617
00:21:29,100 --> 00:21:30,780
my membership gets donated.

618
00:21:31,260 --> 00:21:33,990
I don't actually do a great job of telling people that

619
00:21:34,020 --> 00:21:34,860
I to be on it.

620
00:21:36,120 --> 00:21:36,870
I just give it.

621
00:21:37,290 --> 00:21:38,070
But what,

622
00:21:38,070 --> 00:21:38,760
what I,

623
00:21:38,940 --> 00:21:42,960
I would venture to say is there is an opportunity that

624
00:21:43,170 --> 00:21:44,340
you can look at to say,

625
00:21:44,340 --> 00:21:46,800
I don't have to help everybody.

626
00:21:47,640 --> 00:21:48,990
It's not your responsibility.

627
00:21:49,050 --> 00:21:51,090
Other people's money is none of your business.

628
00:21:51,570 --> 00:21:54,840
So if you have an opportunity for people to invest in

629
00:21:54,840 --> 00:21:57,540
a, whatever it is with you,

630
00:21:57,990 --> 00:21:59,100
that's their choice.

631
00:21:59,160 --> 00:22:02,160
You are not bringing a gun to somebody's head and forcing

632
00:22:02,160 --> 00:22:03,450
them to buy with you.

633
00:22:03,780 --> 00:22:06,810
This is not something like a life or death situation where

634
00:22:06,810 --> 00:22:07,650
like, oh my gosh,

635
00:22:07,830 --> 00:22:08,670
you better buy with me.

636
00:22:08,670 --> 00:22:10,260
You're not threatening somebody as life.

637
00:22:10,320 --> 00:22:11,430
It's really.

638
00:22:11,430 --> 00:22:14,880
And so this comes back to selling with your heart and

639
00:22:14,880 --> 00:22:17,340
your soul because it actually,

640
00:22:17,340 --> 00:22:17,850
one of my,

641
00:22:18,240 --> 00:22:20,220
I just got together with some girlfriends and they're like,

642
00:22:20,220 --> 00:22:23,430
you are such a great salesperson.

643
00:22:23,460 --> 00:22:27,780
And I feel like you genuinely want to help people.

644
00:22:27,780 --> 00:22:28,680
Like I do.

645
00:22:28,740 --> 00:22:32,850
I genuinely want people to have this tool or this thing

646
00:22:32,850 --> 00:22:33,900
I genuinely like,

647
00:22:33,900 --> 00:22:34,770
I can feel it.

648
00:22:35,160 --> 00:22:37,710
And so when we're coming from a place of service,

649
00:22:37,710 --> 00:22:40,590
like you genuinely want people to have this transformation.

650
00:22:41,700 --> 00:22:42,390
It's okay.

651
00:22:42,390 --> 00:22:43,830
If people say no,

652
00:22:43,860 --> 00:22:45,540
it's okay to tell people,

653
00:22:45,660 --> 00:22:47,310
it's just might not be the right time.

654
00:22:47,610 --> 00:22:48,000
I mean,

655
00:22:48,330 --> 00:22:51,900
I have saved up for stuff because I couldn't afford at

656
00:22:51,900 --> 00:22:52,530
the time.

657
00:22:52,920 --> 00:22:54,330
Why is this any different?

658
00:22:54,390 --> 00:22:54,810
You know,

659
00:22:54,930 --> 00:22:59,040
I think that's very empowering for people to also learn how

660
00:22:59,040 --> 00:23:01,650
to talk to their customers,

661
00:23:01,800 --> 00:23:02,460
to say,

662
00:23:02,790 --> 00:23:04,770
maybe this isn't the right time for you.

663
00:23:04,770 --> 00:23:05,730
And that's okay.

664
00:23:05,730 --> 00:23:06,090
You know,

665
00:23:06,090 --> 00:23:07,410
I'm still going to be here.

666
00:23:07,410 --> 00:23:09,090
I'm still going to be taking clients.

667
00:23:09,090 --> 00:23:11,130
So when it is the right time for you,

668
00:23:11,130 --> 00:23:13,860
I would love to work with you and your dog or

669
00:23:13,860 --> 00:23:16,470
dogs. I've had people come back to me and they're like,

670
00:23:16,980 --> 00:23:18,270
oh, I finally signed up for your thing.

671
00:23:18,270 --> 00:23:18,450
I'm like,

672
00:23:18,480 --> 00:23:21,090
oh, I thought the money thing was an issue.

673
00:23:22,620 --> 00:23:23,160
And I said,

674
00:23:23,160 --> 00:23:23,700
well, you know what?

675
00:23:23,700 --> 00:23:24,510
I realized,

676
00:23:24,780 --> 00:23:27,210
I need to start putting myself first and to start doing

677
00:23:27,210 --> 00:23:27,930
things that,

678
00:23:28,320 --> 00:23:28,590
you know,

679
00:23:28,590 --> 00:23:29,820
make a difference for me.

680
00:23:29,820 --> 00:23:31,200
And that's why I did it.

681
00:23:31,260 --> 00:23:32,580
And you know,

682
00:23:32,670 --> 00:23:34,950
money just shows up miraculously.

683
00:23:34,950 --> 00:23:38,490
Sometimes it's because of a partner or spouse.

684
00:23:38,730 --> 00:23:40,110
They finally told them what they want.

685
00:23:40,110 --> 00:23:40,860
And the partner was like,

686
00:23:40,920 --> 00:23:41,340
oh yeah,

687
00:23:41,340 --> 00:23:43,770
here I have the money.

688
00:23:43,770 --> 00:23:45,500
If it makes so much to you have it,

689
00:23:46,130 --> 00:23:47,000
they have gotten,

690
00:23:47,090 --> 00:23:47,300
I mean,

691
00:23:47,300 --> 00:23:47,750
this is like,

692
00:23:47,750 --> 00:23:49,880
literally things have happened when people have invested in me,

693
00:23:50,600 --> 00:23:56,600
a random inheritance people whose past jobs forever ago suddenly reaches

694
00:23:56,600 --> 00:23:57,050
out. And like,

695
00:23:57,050 --> 00:23:59,840
you have a 401k that needs to be cashed out instantly

696
00:23:59,840 --> 00:24:01,880
for the exact amount of this woman's program.

697
00:24:02,960 --> 00:24:03,350
I mean,

698
00:24:04,130 --> 00:24:08,720
like I've seen some crazy things happen only because that person

699
00:24:09,110 --> 00:24:12,740
decided that they wanted to do what was in their heart.

700
00:24:13,490 --> 00:24:18,230
And so I also say we attract the people to us

701
00:24:18,350 --> 00:24:19,250
that are ready.

702
00:24:19,520 --> 00:24:21,740
Right. I just had somebody reach out to me who wanted

703
00:24:21,740 --> 00:24:23,300
to do private one-on-one work.

704
00:24:23,720 --> 00:24:27,350
And generally I work with people one-on-one who were at like

705
00:24:27,350 --> 00:24:29,240
a seven figure plus level.

706
00:24:29,270 --> 00:24:30,950
Cause it's a substantial investment.

707
00:24:31,340 --> 00:24:34,400
And when I came back to her with the package,

708
00:24:34,400 --> 00:24:34,820
she was like,

709
00:24:34,850 --> 00:24:35,240
oh my God,

710
00:24:35,240 --> 00:24:36,200
yes, I do want to do that.

711
00:24:36,500 --> 00:24:38,480
And I gave her the price and she was like,

712
00:24:38,510 --> 00:24:39,070
whoa, whoa,

713
00:24:39,080 --> 00:24:40,400
whoa, I can't do this.

714
00:24:40,400 --> 00:24:41,570
Can we do part of this?

715
00:24:41,570 --> 00:24:42,170
And like,

716
00:24:42,350 --> 00:24:44,000
that would be X amount hourly.

717
00:24:44,000 --> 00:24:44,540
And I was like,

718
00:24:44,900 --> 00:24:45,350
hold up.

719
00:24:46,130 --> 00:24:49,130
Right. I am not an hourly therapist.

720
00:24:49,160 --> 00:24:52,370
Right. This is based on the transformation that you receive through

721
00:24:52,370 --> 00:24:55,220
my work and being inside of my container.

722
00:24:55,460 --> 00:24:58,610
And what I can say is it's very potent and very

723
00:24:58,610 --> 00:25:00,260
powerful. And if it's not the time,

724
00:25:00,260 --> 00:25:00,890
it's not the time.

725
00:25:00,890 --> 00:25:02,870
Like we can circle back in a few months.

726
00:25:02,900 --> 00:25:07,460
Right. But like I'm not discounting myself or like calling myself

727
00:25:07,460 --> 00:25:08,990
like an hourly per hour therapist,

728
00:25:08,990 --> 00:25:10,130
like that's not going to happen.

729
00:25:10,130 --> 00:25:12,980
So I feel like pet photographers could probably get into that

730
00:25:12,980 --> 00:25:15,920
loop to where you can start to take your prices and

731
00:25:15,920 --> 00:25:18,860
divided out by how many hours were worked.

732
00:25:19,130 --> 00:25:19,550
And it's like,

733
00:25:19,580 --> 00:25:20,630
no, stop.

734
00:25:20,660 --> 00:25:23,030
It's the value you are innately valuable.

735
00:25:23,030 --> 00:25:25,280
You are innately worthy and you are the value,

736
00:25:25,520 --> 00:25:27,230
not per hour breakdown.

737
00:25:27,230 --> 00:25:28,100
It's not how it works.

738
00:25:28,250 --> 00:25:29,030
Right, right.

739
00:25:29,270 --> 00:25:30,270
Yeah. It's so we,

740
00:25:30,270 --> 00:25:31,400
we get in our heads too,

741
00:25:31,400 --> 00:25:33,830
because you see all the new people and I'm sure.

742
00:25:34,400 --> 00:25:35,060
Well, gosh,

743
00:25:35,090 --> 00:25:38,540
every industry probably has this where people are coming in and

744
00:25:38,570 --> 00:25:38,870
you know,

745
00:25:38,870 --> 00:25:40,610
there's not a big barrier to entry.

746
00:25:40,610 --> 00:25:41,840
You get a camera on,

747
00:25:41,870 --> 00:25:42,380
all right.

748
00:25:42,650 --> 00:25:45,110
Like learn how to get Photoshop for $10 a month.

749
00:25:45,110 --> 00:25:45,800
And here we go.

750
00:25:46,700 --> 00:25:47,810
Now I'm a pet photographer.

751
00:25:47,810 --> 00:25:50,390
So people are offering services for,

752
00:25:50,390 --> 00:25:50,630
you know,

753
00:25:50,630 --> 00:25:52,640
like $150 for here's the session.

754
00:25:52,640 --> 00:25:54,680
Here's all your images where,

755
00:25:54,710 --> 00:25:55,010
you know,

756
00:25:55,010 --> 00:25:56,840
for most of us running a boutique business,

757
00:25:56,840 --> 00:25:59,750
it's thousands of dollars for that sort of offering.

758
00:26:00,110 --> 00:26:02,390
And so we just get in our head of like,

759
00:26:02,480 --> 00:26:03,290
oh no,

760
00:26:03,290 --> 00:26:05,240
one's going to pay this when there's that.

761
00:26:05,660 --> 00:26:07,250
And you know,

762
00:26:07,250 --> 00:26:08,420
I always like to say too,

763
00:26:08,420 --> 00:26:09,710
that there's always,

764
00:26:09,740 --> 00:26:11,780
there's always room for excellent service.

765
00:26:12,110 --> 00:26:16,820
And if you are doing $150 and like 10 clients a

766
00:26:16,820 --> 00:26:17,900
week, like you just,

767
00:26:17,930 --> 00:26:20,600
you just can't offer the level of service when you take

768
00:26:20,600 --> 00:26:21,500
three clients a month.

769
00:26:21,800 --> 00:26:23,210
It's just not the same.

770
00:26:23,600 --> 00:26:25,130
So your apples and oranges.

771
00:26:25,340 --> 00:26:26,750
Yeah. Yeah.

772
00:26:26,810 --> 00:26:27,230
And I think,

773
00:26:27,230 --> 00:26:28,820
again, we have to look at what's the,

774
00:26:28,880 --> 00:26:29,900
what's the goal?

775
00:26:30,080 --> 00:26:30,980
What is the goal?

776
00:26:30,980 --> 00:26:33,770
So if you don't set a goal and you keep your

777
00:26:33,770 --> 00:26:37,370
prices low and you're hustling and not making enough,

778
00:26:38,000 --> 00:26:41,720
this is a red flag to just like TV time out.

779
00:26:41,900 --> 00:26:43,890
Let's just like pause right now.

780
00:26:43,920 --> 00:26:45,450
Because depending on when this comes out,

781
00:26:45,450 --> 00:26:47,040
we're kind of at the halfway through the year,

782
00:26:47,040 --> 00:26:49,620
mark, like it's not too late to set a goal.

783
00:26:50,010 --> 00:26:52,650
Even if it is audacious and be like F it I'm

784
00:26:52,650 --> 00:26:53,940
going for big air.

785
00:26:54,390 --> 00:26:55,320
I don't even care.

786
00:26:55,320 --> 00:26:56,730
I just want to see what happens.

787
00:26:57,090 --> 00:26:59,430
Another strategy I kind of look at is like,

788
00:26:59,730 --> 00:27:00,780
you know,

789
00:27:00,810 --> 00:27:02,400
there are people out there double,

790
00:27:02,400 --> 00:27:03,900
triple, quadruple your rate.

791
00:27:03,910 --> 00:27:06,960
So do you want to be the Walmart of your industry?

792
00:27:06,990 --> 00:27:10,440
Or do you want to be the top of your game?

793
00:27:10,920 --> 00:27:12,930
I think they want to be the top of the game,

794
00:27:12,930 --> 00:27:16,710
but they feel like I don't have the certification.

795
00:27:16,740 --> 00:27:18,600
I don't have the experience.

796
00:27:18,630 --> 00:27:20,190
I don't have like the,

797
00:27:20,190 --> 00:27:22,950
the mayor of photography Ville has not come down and blessed

798
00:27:22,950 --> 00:27:24,720
me saying that I am one of the best and I

799
00:27:24,720 --> 00:27:25,380
deserve to charge.

800
00:27:25,920 --> 00:27:26,880
Yeah. Yeah.

801
00:27:27,180 --> 00:27:29,250
Well, you know another thing I do sometimes,

802
00:27:29,250 --> 00:27:29,880
because again,

803
00:27:29,880 --> 00:27:33,930
I am a woman and I understand there's a dramatic difference

804
00:27:33,930 --> 00:27:35,820
between how women think and how men think that there was,

805
00:27:35,880 --> 00:27:36,810
I want to say,

806
00:27:37,560 --> 00:27:38,850
I don't think it was Hewlett Packard.

807
00:27:38,850 --> 00:27:41,070
I forget what company it was,

808
00:27:41,070 --> 00:27:43,290
but he did a study based on like women going for

809
00:27:43,290 --> 00:27:45,600
promotions versus men going for promotions.

810
00:27:45,960 --> 00:27:48,000
And women would only go for a promotion if they were

811
00:27:48,000 --> 00:27:52,260
100% qualified versus men going up for promotions,

812
00:27:52,260 --> 00:27:55,190
even if they were like 60% qualified.

813
00:27:55,200 --> 00:27:58,020
Right. And so this is the thing it's mind,

814
00:27:58,050 --> 00:27:59,520
it's a mindset shift.

815
00:27:59,520 --> 00:28:03,240
So when I think about myself even pitching to be on

816
00:28:03,240 --> 00:28:05,220
podcasts, I might think,

817
00:28:05,220 --> 00:28:05,880
well, who are,

818
00:28:06,090 --> 00:28:06,300
you know,

819
00:28:06,300 --> 00:28:07,740
who am I to even do that?

820
00:28:07,740 --> 00:28:09,840
I've just barely made a name for myself.

821
00:28:09,840 --> 00:28:10,530
And these people are,

822
00:28:10,530 --> 00:28:11,580
blah. Well,

823
00:28:12,030 --> 00:28:13,650
okay. What would a guy do right now?

824
00:28:13,680 --> 00:28:16,080
Right? Like that in itself.

825
00:28:16,110 --> 00:28:17,130
Like they would be like,

826
00:28:17,130 --> 00:28:17,970
I'm qualified.

827
00:28:17,970 --> 00:28:19,480
I have a voice and a microphone,

828
00:28:19,500 --> 00:28:20,340
let's do this.

829
00:28:23,490 --> 00:28:26,700
You need to sometimes just like slap yourself around and be

830
00:28:26,700 --> 00:28:27,480
like, listen,

831
00:28:27,840 --> 00:28:28,950
I am the value.

832
00:28:28,980 --> 00:28:30,000
I can do this.

833
00:28:30,000 --> 00:28:31,290
I am qualified.

834
00:28:31,680 --> 00:28:33,840
And just be that like,

835
00:28:33,870 --> 00:28:34,710
that's enough.

836
00:28:35,040 --> 00:28:37,920
Yeah. What is it in women's brains that causes us to

837
00:28:37,920 --> 00:28:42,930
like, be so concerned about this?

838
00:28:43,320 --> 00:28:44,010
I mean,

839
00:28:44,130 --> 00:28:47,520
technically it's been passed down through generations.

840
00:28:47,550 --> 00:28:51,390
There are scientific studies that show in lab rats that the

841
00:28:51,390 --> 00:28:55,680
trauma that great-grandparents have that has been passed down,

842
00:28:55,710 --> 00:28:59,640
even if the great-grandchildren have never received that negative stimulus.

843
00:29:00,180 --> 00:29:03,630
And so it is literally generational curses.

844
00:29:03,930 --> 00:29:05,140
And so we,

845
00:29:05,140 --> 00:29:08,010
we have this in our DNA.

846
00:29:08,040 --> 00:29:09,150
We cannot help it.

847
00:29:09,150 --> 00:29:11,340
It's not something that we're consciously aware of.

848
00:29:11,340 --> 00:29:14,610
Usually we just know we have to speak when spoken to

849
00:29:14,610 --> 00:29:15,630
be a good girl,

850
00:29:15,690 --> 00:29:16,500
do the right thing,

851
00:29:16,500 --> 00:29:17,610
follow rules.

852
00:29:17,850 --> 00:29:19,110
And frankly,

853
00:29:19,440 --> 00:29:21,570
I think most of us have gone through some sort of

854
00:29:21,780 --> 00:29:23,940
public education of some variety.

855
00:29:24,270 --> 00:29:26,850
And so remember those models are set up for us to

856
00:29:26,850 --> 00:29:28,080
sit in a job for nine,

857
00:29:28,320 --> 00:29:29,790
from nine to five and not to,

858
00:29:30,060 --> 00:29:30,510
you know,

859
00:29:30,840 --> 00:29:32,580
just like don't mess anything up.

860
00:29:34,120 --> 00:29:35,280
Yes, Exactly.

861
00:29:35,280 --> 00:29:35,760
And so like,

862
00:29:35,860 --> 00:29:37,650
we've sort of been programmed our whole life,

863
00:29:37,680 --> 00:29:39,120
not to be disruptors.

864
00:29:39,120 --> 00:29:39,690
And now we're like,

865
00:29:39,690 --> 00:29:40,650
okay, I'm an entrepreneur.

866
00:29:40,660 --> 00:29:45,370
Now there's like Some business and get people to spend thousands

867
00:29:45,370 --> 00:29:46,840
of dollars on photos with their dog.

868
00:29:47,080 --> 00:29:49,300
Right. And Without feeling bad about yourself.

869
00:29:49,630 --> 00:29:50,710
Right. And you know,

870
00:29:50,770 --> 00:29:51,400
I just,

871
00:29:51,880 --> 00:29:54,910
I just read this really great book on people who are

872
00:29:54,910 --> 00:29:57,730
empathic and I have to look up the name of it,

873
00:29:57,730 --> 00:30:00,940
but she does do a fair amount of discussion towards the

874
00:30:00,940 --> 00:30:02,860
end around these thoughts.

875
00:30:03,280 --> 00:30:05,860
It's called sensitive is the new strong,

876
00:30:06,220 --> 00:30:07,490
oh, It's,

877
00:30:07,490 --> 00:30:11,170
it's quite a Anita Moorjani she had a near death experience.

878
00:30:12,040 --> 00:30:13,360
Yeah. Have died to me.

879
00:30:13,360 --> 00:30:14,680
Me, that book was incredible.

880
00:30:15,040 --> 00:30:16,180
Yes. So,

881
00:30:16,210 --> 00:30:16,390
you know,

882
00:30:16,390 --> 00:30:18,130
she talks about sensitives where it's like,

883
00:30:18,310 --> 00:30:20,590
you, we have these innate gifts and abilities,

884
00:30:20,590 --> 00:30:24,610
but for some reason we think it's not right to share

885
00:30:24,610 --> 00:30:27,070
them. It's like why you can make money doing things that

886
00:30:27,070 --> 00:30:28,750
are evil and malicious,

887
00:30:28,850 --> 00:30:34,630
like better than your beautiful dog on your wall.

888
00:30:34,630 --> 00:30:36,130
Like, come on.

889
00:30:36,430 --> 00:30:38,050
Right. So like,

890
00:30:38,080 --> 00:30:39,280
I am your demographic.

891
00:30:39,340 --> 00:30:41,290
I am your soulmate client.

892
00:30:41,350 --> 00:30:44,980
I'm the person who my dog is my third child.

893
00:30:44,980 --> 00:30:46,090
He's my baby.

894
00:30:46,210 --> 00:30:47,800
And I invested with our,

895
00:30:47,830 --> 00:30:49,510
we had three previous dogs,

896
00:30:49,510 --> 00:30:51,580
our last one who was my baby.

897
00:30:51,580 --> 00:30:55,150
Originally, he passed in last August.

898
00:30:55,180 --> 00:30:58,960
And I invested in home hospice of veterinary hospice to come

899
00:30:58,960 --> 00:30:59,680
to the house,

900
00:31:00,100 --> 00:31:03,820
which was exponentially higher investment.

901
00:31:03,880 --> 00:31:05,050
Right. For my husband.

902
00:31:05,050 --> 00:31:10,090
And I both had such an amazing experience that we're like,

903
00:31:10,120 --> 00:31:11,710
we'll never do anything else.

904
00:31:11,800 --> 00:31:13,720
And that's the thing is like,

905
00:31:13,750 --> 00:31:17,230
I think that pet photographers who aren't charging the value are

906
00:31:17,230 --> 00:31:19,150
also undermining themselves.

907
00:31:19,180 --> 00:31:22,990
And the love that gets transferred through their work,

908
00:31:23,500 --> 00:31:24,010
you know,

909
00:31:24,040 --> 00:31:27,100
and these pets are not just pets.

910
00:31:27,130 --> 00:31:30,700
And they live so much in our heart even past when

911
00:31:30,700 --> 00:31:32,350
they've, when they've gone.

912
00:31:32,350 --> 00:31:34,720
And so it's like to be able to look at those

913
00:31:34,840 --> 00:31:38,530
images and to remember all the memories it's like,

914
00:31:38,770 --> 00:31:39,400
you're losing.

915
00:31:39,490 --> 00:31:43,570
If you think that you're not giving somebody that transformation,

916
00:31:43,570 --> 00:31:45,220
you're absolutely out of your mind,

917
00:31:45,460 --> 00:31:46,840
you're absolutely out of your mind.

918
00:31:47,640 --> 00:31:50,710
You're the work that you do is so valuable and people

919
00:31:50,710 --> 00:31:51,490
cherish it.

920
00:31:51,490 --> 00:31:54,850
So I want people to remember that they're very special.

921
00:31:55,300 --> 00:31:55,930
Hm. I love it.

922
00:31:55,930 --> 00:31:58,120
And you guys who might have to go rewind and listen

923
00:31:58,120 --> 00:32:01,210
to that a few more times so you can internalize it.

924
00:32:01,990 --> 00:32:03,220
And yes.

925
00:32:03,490 --> 00:32:04,390
So I am,

926
00:32:04,450 --> 00:32:06,670
I am the pet photographer,

927
00:32:06,700 --> 00:32:07,330
by the way,

928
00:32:07,330 --> 00:32:07,960
spoiler alert.

929
00:32:08,110 --> 00:32:10,690
I am the person who tells you you're worthy enough.

930
00:32:10,690 --> 00:32:11,560
So like now,

931
00:32:11,560 --> 00:32:12,340
you know,

932
00:32:12,700 --> 00:32:14,920
you've got the stamp of approval for me.

933
00:32:15,040 --> 00:32:15,520
There you go.

934
00:32:15,520 --> 00:32:17,920
You are waiting for someone to say,

935
00:32:18,100 --> 00:32:18,970
you are worthy.

936
00:32:18,970 --> 00:32:21,190
Here. It is here at Emily is just stamped.

937
00:32:21,310 --> 00:32:25,120
You're worthy of that certificate that you are worthy,

938
00:32:26,170 --> 00:32:27,490
Signed and notarized.

939
00:32:29,710 --> 00:32:30,430
Oh my gosh.

940
00:32:30,700 --> 00:32:31,150
So yeah.

941
00:32:31,150 --> 00:32:33,730
So if they're out there,

942
00:32:33,760 --> 00:32:34,420
people are just like,

943
00:32:34,430 --> 00:32:34,870
thinking like,

944
00:32:34,900 --> 00:32:35,200
all right,

945
00:32:35,220 --> 00:32:35,460
all right.

946
00:32:35,470 --> 00:32:36,220
I can do this.

947
00:32:36,220 --> 00:32:37,150
I can do this.

948
00:32:38,410 --> 00:32:39,040
I mean,

949
00:32:39,320 --> 00:32:40,250
and they look at it.

950
00:32:40,250 --> 00:32:40,490
They're like,

951
00:32:40,490 --> 00:32:42,260
I really need to raise my prices a lot.

952
00:32:42,290 --> 00:32:44,060
Yes. Do you think they're just like,

953
00:32:44,060 --> 00:32:45,200
is it like ripping off a mandate?

954
00:32:45,200 --> 00:32:47,630
You just kind of do it and then just change your

955
00:32:47,630 --> 00:32:50,480
marketing to find the right people or,

956
00:32:50,540 --> 00:32:53,810
or do they have to like dip into the pool slowly?

957
00:32:55,370 --> 00:32:57,980
Everybody's different and I'm not the boss of you.

958
00:32:57,980 --> 00:32:58,940
I'll say That.

959
00:32:59,300 --> 00:33:05,660
However, what I have noticed is when you just are able

960
00:33:05,660 --> 00:33:10,310
to ground yourself in your own trust and your value,

961
00:33:10,330 --> 00:33:12,200
understand the transformation you give.

962
00:33:12,650 --> 00:33:13,070
And again,

963
00:33:13,070 --> 00:33:14,360
this is with your heart,

964
00:33:14,360 --> 00:33:15,410
not with your head.

965
00:33:16,280 --> 00:33:17,510
So in your heart,

966
00:33:17,810 --> 00:33:18,830
there might be a part of you.

967
00:33:18,830 --> 00:33:19,430
That's like,

968
00:33:19,520 --> 00:33:22,910
you need to increase it by X amount of dollars.

969
00:33:23,330 --> 00:33:26,030
And this voice has been nagging at you for God knows

970
00:33:26,030 --> 00:33:27,920
how long it's been.

971
00:33:27,920 --> 00:33:29,240
Kind of reminding you,

972
00:33:29,270 --> 00:33:30,350
Hey, you're on,

973
00:33:30,380 --> 00:33:30,740
you're done.

974
00:33:30,740 --> 00:33:31,430
You're charging.

975
00:33:31,700 --> 00:33:33,800
Or if you go to your photo sessions with a little

976
00:33:33,800 --> 00:33:36,230
bit of resentment in your system,

977
00:33:36,410 --> 00:33:36,650
you're like,

978
00:33:36,650 --> 00:33:37,850
I can't believe I'm doing this.

979
00:33:38,150 --> 00:33:40,040
I cut off my Saturday for this.

980
00:33:40,070 --> 00:33:40,430
You're like,

981
00:33:40,460 --> 00:33:42,290
oh, I'm only making the,

982
00:33:42,290 --> 00:33:43,880
if you've ever said any of those things,

983
00:33:43,880 --> 00:33:45,470
right. It is time.

984
00:33:45,560 --> 00:33:46,280
It is time.

985
00:33:46,280 --> 00:33:47,330
It is beyond time.

986
00:33:47,570 --> 00:33:49,010
And so I also want to,

987
00:33:49,370 --> 00:33:51,950
I want to invite you to think about how it feels

988
00:33:52,310 --> 00:33:55,070
on the receiving end of somebody who resents coming to do

989
00:33:55,070 --> 00:33:56,060
a job for you.

990
00:33:56,330 --> 00:33:58,160
Oh, that's good.

991
00:33:58,370 --> 00:33:59,030
Thank you.

992
00:34:00,680 --> 00:34:01,640
Because truthfully,

993
00:34:01,640 --> 00:34:02,810
like, again,

994
00:34:02,900 --> 00:34:04,160
I would do a healing session,

995
00:34:04,160 --> 00:34:04,640
which is like,

996
00:34:04,700 --> 00:34:07,970
imagine trying to just like relax your stuff for the day.

997
00:34:07,970 --> 00:34:08,630
And somebody is like,

998
00:34:08,690 --> 00:34:09,680
I don't even want to be here.

999
00:34:09,680 --> 00:34:11,060
I can't believe I'm only charging as you,

1000
00:34:11,060 --> 00:34:12,170
like, here you go.

1001
00:34:12,170 --> 00:34:13,910
Let me just rub that into your back.

1002
00:34:17,480 --> 00:34:18,620
That's awful.

1003
00:34:18,650 --> 00:34:19,550
That's awful.

1004
00:34:19,550 --> 00:34:20,930
And so not a good way to feel like,

1005
00:34:20,930 --> 00:34:22,970
can you imagine having like a hangout with a good friend

1006
00:34:22,970 --> 00:34:24,170
and they don't even want to be there?

1007
00:34:24,320 --> 00:34:27,530
You're like gross The dinner and they're just staring at their

1008
00:34:27,530 --> 00:34:29,240
phone, not even looking at you.

1009
00:34:30,080 --> 00:34:32,300
And if you think for a second that they don't pick

1010
00:34:32,300 --> 00:34:32,720
up on that,

1011
00:34:32,720 --> 00:34:33,740
you're insane.

1012
00:34:33,920 --> 00:34:34,610
You're insane.

1013
00:34:34,760 --> 00:34:37,190
There are studies that show within three seconds of walking into

1014
00:34:37,190 --> 00:34:37,370
a room,

1015
00:34:37,370 --> 00:34:39,140
people can feel the energy of the space.

1016
00:34:39,350 --> 00:34:42,950
So whether you call yourself intuitive or sensitive or not,

1017
00:34:43,610 --> 00:34:45,290
people can feel it.

1018
00:34:45,290 --> 00:34:48,260
You cannot throw on some makeup and grab your fancy camera

1019
00:34:48,260 --> 00:34:49,340
and show up in a,

1020
00:34:49,610 --> 00:34:51,530
in that energy without them feeling that.

1021
00:34:51,530 --> 00:34:52,190
And that's why they're not,

1022
00:34:52,490 --> 00:34:53,120
that's not.

1023
00:34:53,840 --> 00:34:55,460
That is why they're not rebooking.

1024
00:34:55,790 --> 00:34:58,040
That is why they're not referring people to you because your

1025
00:34:58,040 --> 00:34:58,910
energy sucks.

1026
00:34:59,240 --> 00:35:01,850
So to increase your prices.

1027
00:35:02,030 --> 00:35:05,780
Yes, I do believe it's like ripping off a bandaid effective

1028
00:35:05,810 --> 00:35:09,500
immediately wording like that on your power.

1029
00:35:09,590 --> 00:35:09,890
You know,

1030
00:35:09,890 --> 00:35:10,670
ground yourself.

1031
00:35:10,670 --> 00:35:14,810
Sometimes even like a deep squatting position to open up your

1032
00:35:15,020 --> 00:35:15,950
base Shakur.

1033
00:35:15,950 --> 00:35:18,560
And now this is a little blue for some folks opening

1034
00:35:18,560 --> 00:35:19,190
up your base shock,

1035
00:35:19,230 --> 00:35:20,390
root down in your feet,

1036
00:35:20,420 --> 00:35:23,870
root down into your power center route until your belly feel

1037
00:35:23,870 --> 00:35:24,650
into your heart.

1038
00:35:24,650 --> 00:35:26,420
Like this is a full body experience.

1039
00:35:26,420 --> 00:35:28,760
Like I am worthy.

1040
00:35:29,120 --> 00:35:31,010
So if I were worthy,

1041
00:35:31,220 --> 00:35:34,310
what would I charge if I knew?

1042
00:35:34,490 --> 00:35:35,450
So imagine this,

1043
00:35:35,450 --> 00:35:36,890
if there was your,

1044
00:35:37,860 --> 00:35:43,110
your business front door and it was line of people who

1045
00:35:43,110 --> 00:35:44,520
want to work with you a line,

1046
00:35:44,670 --> 00:35:46,470
I'm not just talking about two or three people.

1047
00:35:46,470 --> 00:35:50,820
I'm talking about like hundreds of people in a line at

1048
00:35:50,970 --> 00:35:51,870
your door,

1049
00:35:52,830 --> 00:35:53,940
just waiting to work with you.

1050
00:35:53,940 --> 00:35:56,940
If you knew people were there waiting for you and they

1051
00:35:56,940 --> 00:35:58,170
would pay you whatever they all had,

1052
00:35:58,170 --> 00:36:00,600
just like this giant stack of coins and cash.

1053
00:36:00,630 --> 00:36:00,960
They're like,

1054
00:36:00,960 --> 00:36:01,530
just like,

1055
00:36:01,530 --> 00:36:02,280
whatever it is,

1056
00:36:02,370 --> 00:36:03,180
we'll pay you for it.

1057
00:36:03,690 --> 00:36:06,840
So if you knew they would pay whatever your price was,

1058
00:36:06,870 --> 00:36:08,820
what's that instinct when it clicks in,

1059
00:36:08,820 --> 00:36:09,990
what does that instinct of?

1060
00:36:09,990 --> 00:36:10,590
Like how much,

1061
00:36:10,590 --> 00:36:11,130
you know,

1062
00:36:11,370 --> 00:36:14,070
you wish you could charge for what you do.

1063
00:36:14,430 --> 00:36:16,350
And so just like write that down and just like,

1064
00:36:16,350 --> 00:36:16,770
let go.

1065
00:36:17,430 --> 00:36:20,190
But if you were able to charge what you're worthy of,

1066
00:36:20,490 --> 00:36:20,970
the biggest,

1067
00:36:20,970 --> 00:36:21,810
the next fear is,

1068
00:36:21,810 --> 00:36:23,310
well, what if I can't deliver?

1069
00:36:23,850 --> 00:36:27,450
Like, what if I'm not delivering at that $3,000

1070
00:36:27,450 --> 00:36:29,130
level or whatever the price is,

1071
00:36:29,760 --> 00:36:31,020
I guarantee you,

1072
00:36:32,220 --> 00:36:37,230
your resentment just magically drifts away and instantaneously,

1073
00:36:37,260 --> 00:36:40,650
you are able to serve at a higher level.

1074
00:36:40,950 --> 00:36:44,370
I guarantee you could now have the funding to upgrade your

1075
00:36:44,370 --> 00:36:45,510
lens or to rent it,

1076
00:36:45,510 --> 00:36:46,050
new lenses,

1077
00:36:46,050 --> 00:36:46,710
new equipment.

1078
00:36:47,010 --> 00:36:50,370
You will have the income to then show up at a

1079
00:36:50,370 --> 00:36:51,330
higher level because you're like,

1080
00:36:51,360 --> 00:36:52,350
I am a boss,

1081
00:36:52,350 --> 00:36:55,020
man. I am making bank on this,

1082
00:36:55,020 --> 00:36:56,070
like, look at me.

1083
00:36:56,610 --> 00:36:58,500
And this is only a couple hours of my day.

1084
00:36:58,500 --> 00:36:58,980
Look at me,

1085
00:36:58,980 --> 00:37:02,220
go like your whole vibe is different.

1086
00:37:02,520 --> 00:37:05,400
And so think about that interaction now.

1087
00:37:05,400 --> 00:37:08,190
Like people are just like loving your energy.

1088
00:37:08,370 --> 00:37:10,230
So when you say effective immediately,

1089
00:37:10,230 --> 00:37:15,030
my price is increasing whatever 20% or from this to that,

1090
00:37:15,690 --> 00:37:18,000
that is like you just fully taking ownership.

1091
00:37:18,000 --> 00:37:19,080
Now of course,

1092
00:37:19,080 --> 00:37:20,190
the next fear is,

1093
00:37:20,220 --> 00:37:21,900
well, what if my business just dries up?

1094
00:37:21,900 --> 00:37:22,470
And I die,

1095
00:37:22,470 --> 00:37:23,130
I'm alone.

1096
00:37:23,280 --> 00:37:24,000
Like I had.

1097
00:37:25,560 --> 00:37:26,550
So that will happen.

1098
00:37:26,550 --> 00:37:28,410
Some people will say like,

1099
00:37:28,440 --> 00:37:29,880
okay, Nicole,

1100
00:37:30,360 --> 00:37:31,320
I can't afford you now.

1101
00:37:31,320 --> 00:37:31,740
And you can go,

1102
00:37:31,740 --> 00:37:32,490
okay, well,

1103
00:37:32,490 --> 00:37:33,150
thank you.

1104
00:37:33,420 --> 00:37:35,850
I really appreciate the time you've had together right now.

1105
00:37:35,850 --> 00:37:39,870
I'm prioritizing serving my customers at my highest level.

1106
00:37:40,020 --> 00:37:43,080
And I sadly realized that at those prices I was under

1107
00:37:43,080 --> 00:37:45,810
charging and I really wasn't doing my full potential.

1108
00:37:46,140 --> 00:37:48,930
And so I like if your sole focus and actually just

1109
00:37:48,930 --> 00:37:49,710
help somebody,

1110
00:37:50,610 --> 00:37:55,170
who's a hairstylist with literally wording for her to give to

1111
00:37:55,170 --> 00:37:58,290
her customers to basically say like my sole focus is to

1112
00:37:58,290 --> 00:37:59,700
serve you at my highest level.

1113
00:37:59,940 --> 00:38:01,590
And so that's what I'm here to do.

1114
00:38:01,680 --> 00:38:02,430
And I understand,

1115
00:38:02,430 --> 00:38:03,630
I, I totally honor it.

1116
00:38:03,630 --> 00:38:05,010
This is no longer a fit.

1117
00:38:05,400 --> 00:38:06,690
And I wish you all the best,

1118
00:38:07,530 --> 00:38:08,730
what will then happen?

1119
00:38:08,730 --> 00:38:10,380
And it might not be instantaneous,

1120
00:38:10,380 --> 00:38:13,740
but sometimes it is spoiler alert.

1121
00:38:13,740 --> 00:38:16,350
Sometimes the second you make the decision,

1122
00:38:16,560 --> 00:38:17,460
not even write it,

1123
00:38:17,460 --> 00:38:18,300
not even post it,

1124
00:38:18,300 --> 00:38:19,320
not even email it,

1125
00:38:19,890 --> 00:38:21,690
the moment you make the decision,

1126
00:38:21,690 --> 00:38:23,130
you're going to charge your value.

1127
00:38:23,310 --> 00:38:27,090
Somebody from out of nowhere reaches out and they're like,

1128
00:38:27,660 --> 00:38:31,740
Nicole, I found you on Instagram or I found your email

1129
00:38:31,740 --> 00:38:34,800
somewhere. And I would love to work with you.

1130
00:38:35,170 --> 00:38:38,470
Do you have anything this weekend or next week?

1131
00:38:38,470 --> 00:38:38,950
And you're like,

1132
00:38:38,950 --> 00:38:39,760
as a matter of fact,

1133
00:38:39,760 --> 00:38:40,330
I do,

1134
00:38:40,360 --> 00:38:41,500
here's my new prices.

1135
00:38:41,500 --> 00:38:41,890
And they're like,

1136
00:38:41,920 --> 00:38:42,400
oh my gosh,

1137
00:38:42,430 --> 00:38:43,930
that's it Right?

1138
00:38:44,500 --> 00:38:45,190
And you're like,

1139
00:38:45,430 --> 00:38:46,630
are you I'm kidding me?

1140
00:38:46,630 --> 00:38:49,540
I was waiting all those years to raise our prices.

1141
00:38:49,540 --> 00:38:51,520
And this person comes along and she says,

1142
00:38:51,520 --> 00:38:52,360
it's a good deal.

1143
00:38:52,480 --> 00:38:56,760
What the hell what's going to happen is that there's always

1144
00:38:56,770 --> 00:38:58,300
a person who cannot afford it,

1145
00:38:58,480 --> 00:39:01,360
but there is a line up at your door books who

1146
00:39:01,360 --> 00:39:04,660
can, and they are happy to pay you your prices.

1147
00:39:04,660 --> 00:39:05,920
I call that a soulmate client,

1148
00:39:05,920 --> 00:39:07,390
the people who love to work with you,

1149
00:39:07,720 --> 00:39:10,030
you love to work with them and they will be glad

1150
00:39:10,030 --> 00:39:11,650
to pay you for your services.

1151
00:39:12,040 --> 00:39:13,060
Yeah, no,

1152
00:39:13,060 --> 00:39:13,690
I love that.

1153
00:39:13,690 --> 00:39:17,350
And along that same kind of energy aspect of it is

1154
00:39:17,350 --> 00:39:20,620
I think a lot of times people go wrong in the

1155
00:39:20,620 --> 00:39:25,480
energy of marketing because they are always asking,

1156
00:39:25,510 --> 00:39:25,810
all right,

1157
00:39:25,810 --> 00:39:26,650
what's the trick.

1158
00:39:26,680 --> 00:39:27,700
What's the secret.

1159
00:39:27,700 --> 00:39:28,270
What's this.

1160
00:39:28,270 --> 00:39:29,020
I just need the,

1161
00:39:29,020 --> 00:39:30,580
how I just need to do,

1162
00:39:31,840 --> 00:39:33,550
but it's not what you do.

1163
00:39:33,640 --> 00:39:37,750
It's so much more of that energy of how you are

1164
00:39:37,900 --> 00:39:43,240
approaching that marketing process and putting yourself out there that actually

1165
00:39:43,240 --> 00:39:44,350
attracts the people.

1166
00:39:45,070 --> 00:39:48,040
So how can you stay in this positive,

1167
00:39:48,040 --> 00:39:52,630
good energy abundant place when you're marketing before you've seen those

1168
00:39:52,630 --> 00:39:56,380
people start to come because that conscious mind can very easily

1169
00:39:56,380 --> 00:39:57,250
peel Lexi,

1170
00:39:57,430 --> 00:39:59,380
sucker that work in.

1171
00:40:00,290 --> 00:40:02,480
So I think that's a great question.

1172
00:40:02,540 --> 00:40:06,260
And the whole thing is about energy.

1173
00:40:06,260 --> 00:40:10,220
So if we can connect from heart to heart,

1174
00:40:10,280 --> 00:40:10,910
our hearts,

1175
00:40:11,240 --> 00:40:11,960
to our soulmate,

1176
00:40:11,990 --> 00:40:12,650
client's heart.

1177
00:40:12,650 --> 00:40:15,380
Again, the one who loves to work with you loves to

1178
00:40:15,380 --> 00:40:18,560
refer. People will pay you your prices when we can connect

1179
00:40:18,560 --> 00:40:21,830
with that person on a deep level and just ask them,

1180
00:40:22,520 --> 00:40:24,920
what do you need to hear from me today to say,

1181
00:40:24,920 --> 00:40:30,800
yes, how can I best educate you on my offerings?

1182
00:40:31,490 --> 00:40:33,650
What is it that would really make your day?

1183
00:40:33,650 --> 00:40:37,970
What would make you smile today and connecting from that level?

1184
00:40:38,060 --> 00:40:41,030
And literally that's what you put out there.

1185
00:40:41,420 --> 00:40:44,360
So whenever I'm writing emails or captions,

1186
00:40:44,390 --> 00:40:50,240
or basically anything that I do not basically literally everything I

1187
00:40:50,240 --> 00:40:52,310
do, I,

1188
00:40:52,450 --> 00:40:55,970
I am connecting on a deep level from heart to heart

1189
00:40:55,970 --> 00:40:58,520
and really connecting with what is it they need to me,

1190
00:40:58,520 --> 00:40:59,600
how can I serve you?

1191
00:40:59,600 --> 00:41:02,660
I am a hundred percent about how can I serve you

1192
00:41:02,660 --> 00:41:03,890
at my highest level?

1193
00:41:04,280 --> 00:41:05,060
And so when,

1194
00:41:05,120 --> 00:41:06,530
when you can connect from that place,

1195
00:41:06,530 --> 00:41:08,570
you can start to get the messaging of your marketing.

1196
00:41:08,780 --> 00:41:13,100
You can start to innovate because ultimately when you connect from

1197
00:41:13,100 --> 00:41:14,120
that place in your heart,

1198
00:41:14,150 --> 00:41:16,820
you're going to start doing things you've never done.

1199
00:41:17,030 --> 00:41:21,590
Or you're going to start noticing maybe patterns or trends that

1200
00:41:21,590 --> 00:41:22,730
you never noticed before.

1201
00:41:22,730 --> 00:41:22,910
And like,

1202
00:41:22,940 --> 00:41:23,240
oh, Hey,

1203
00:41:23,240 --> 00:41:24,170
I could do it that way.

1204
00:41:24,170 --> 00:41:25,100
I could do that.

1205
00:41:25,340 --> 00:41:27,320
Okay. I could try this other thing.

1206
00:41:28,040 --> 00:41:28,610
And frankly,

1207
00:41:28,610 --> 00:41:31,610
most people don't like marketing themselves because they have to sell

1208
00:41:31,610 --> 00:41:35,630
themselves. Also feel a little sleazy with that.

1209
00:41:35,960 --> 00:41:38,090
And it doesn't have to be sleazy if you're coming from

1210
00:41:38,090 --> 00:41:38,570
your heart.

1211
00:41:38,570 --> 00:41:39,320
So like you said,

1212
00:41:39,350 --> 00:41:40,210
oh, I love your sweatshirts.

1213
00:41:40,210 --> 00:41:40,910
So I'm brand.

1214
00:41:41,270 --> 00:41:41,960
I could have been like,

1215
00:41:42,020 --> 00:41:44,360
oh, I got it at such and such store,

1216
00:41:44,440 --> 00:41:44,710
dah, dah,

1217
00:41:44,720 --> 00:41:46,040
dah, and tell you all about it.

1218
00:41:46,100 --> 00:41:47,570
Is that me being sleazy and selling?

1219
00:41:47,570 --> 00:41:48,500
No, you're like,

1220
00:41:48,560 --> 00:41:49,490
that's a cute sweatshirt.

1221
00:41:49,760 --> 00:41:50,810
And I just told you where to get it.

1222
00:41:50,990 --> 00:41:52,850
Like, that's all,

1223
00:41:52,850 --> 00:41:54,260
this is people.

1224
00:41:54,260 --> 00:41:54,770
That's all.

1225
00:41:54,770 --> 00:41:55,220
This is like,

1226
00:41:55,220 --> 00:41:56,390
it's not more than that.

1227
00:41:56,600 --> 00:41:58,130
Like, oh,

1228
00:41:58,130 --> 00:41:59,260
those are super cute dogs.

1229
00:41:59,310 --> 00:41:59,630
Like, oh,

1230
00:41:59,630 --> 00:42:00,800
well I'm a pet photographer.

1231
00:42:00,800 --> 00:42:01,160
So like,

1232
00:42:01,160 --> 00:42:01,820
this is what I do.

1233
00:42:01,820 --> 00:42:03,080
I love pets.

1234
00:42:03,080 --> 00:42:03,410
And you're like,

1235
00:42:03,830 --> 00:42:04,370
that's so cool.

1236
00:42:04,370 --> 00:42:04,700
And you're like,

1237
00:42:04,700 --> 00:42:05,120
yeah, great.

1238
00:42:05,120 --> 00:42:05,660
You wanna work with me?

1239
00:42:06,170 --> 00:42:07,290
Cool. Right,

1240
00:42:07,290 --> 00:42:09,410
right. That's all it has to be like,

1241
00:42:09,620 --> 00:42:11,420
we don't have to over-complicate it.

1242
00:42:11,420 --> 00:42:16,850
So honestly I know it's hard when the people aren't there

1243
00:42:17,240 --> 00:42:21,980
physically. That's why we have to lean on the energetics,

1244
00:42:22,130 --> 00:42:23,030
calling them.

1245
00:42:23,030 --> 00:42:25,820
And I have a meditation called attracting your soulmate clients.

1246
00:42:26,600 --> 00:42:30,890
And the meditation walks you through opening up your heart and

1247
00:42:30,890 --> 00:42:34,640
connecting to all the people around the planet who resonate with

1248
00:42:34,640 --> 00:42:35,570
that same energy,

1249
00:42:35,570 --> 00:42:38,900
light it up and just drawing them in like a little

1250
00:42:38,900 --> 00:42:39,980
tractor beam.

1251
00:42:40,550 --> 00:42:42,950
And so you can do that in your own time too.

1252
00:42:42,950 --> 00:42:47,450
Like every day you can add a new little Maureen habit.

1253
00:42:47,460 --> 00:42:48,440
So you get up,

1254
00:42:48,950 --> 00:42:50,030
maybe you don't go outside.

1255
00:42:50,030 --> 00:42:51,710
Maybe you just get up and have a cup of coffee.

1256
00:42:51,710 --> 00:42:54,290
So as you're scooping your coffee grounds,

1257
00:42:54,290 --> 00:42:55,280
you can just be like,

1258
00:42:55,490 --> 00:42:58,430
I'm so grateful that I'm attracting these new clients into my

1259
00:42:58,430 --> 00:43:00,590
practice. This is so awesome.

1260
00:43:01,250 --> 00:43:03,500
Yeah. That little bit of gratitude.

1261
00:43:03,500 --> 00:43:05,990
And that forward projection is wonderful.

1262
00:43:06,020 --> 00:43:08,750
And then if you have maybe one minute to just sit

1263
00:43:08,840 --> 00:43:12,230
and call in the next soulmate clients,

1264
00:43:12,230 --> 00:43:13,820
the people who are ready to say yes to you right

1265
00:43:13,820 --> 00:43:15,170
now who are ready to work with you,

1266
00:43:16,250 --> 00:43:18,200
simple acts exercises like that,

1267
00:43:18,620 --> 00:43:23,480
truly take next to no effort and do have a positive

1268
00:43:23,600 --> 00:43:29,030
results. So it's hard to put yourself in that position,

1269
00:43:29,030 --> 00:43:29,670
but honestly,

1270
00:43:29,670 --> 00:43:31,100
if, if I can do it,

1271
00:43:32,930 --> 00:43:33,830
anybody can,

1272
00:43:33,830 --> 00:43:37,340
if I was this like crazy broke healer for 15 years

1273
00:43:37,340 --> 00:43:39,440
and literally turned it all around,

1274
00:43:40,310 --> 00:43:41,480
anybody can do this.

1275
00:43:41,480 --> 00:43:42,770
It's just a choice.

1276
00:43:43,100 --> 00:43:46,100
And so we have to stop being victims of our own

1277
00:43:46,100 --> 00:43:47,930
circumstances. Cause like,

1278
00:43:47,990 --> 00:43:49,850
now it's just like the spirit dope slap.

1279
00:43:49,850 --> 00:43:50,510
This is like,

1280
00:43:50,660 --> 00:43:52,760
oh, I need to hear it.

1281
00:43:53,330 --> 00:43:54,500
Okay. A harsh,

1282
00:43:54,680 --> 00:44:00,170
harsh, unwelcome opinion is that when we are making money or

1283
00:44:00,170 --> 00:44:02,330
if we're complaining about not having money,

1284
00:44:02,750 --> 00:44:05,210
we are being victims to our circumstances.

1285
00:44:05,480 --> 00:44:08,210
And so whether you identify this or not,

1286
00:44:08,870 --> 00:44:12,140
whether you make money or you're not making money,

1287
00:44:12,230 --> 00:44:13,550
they're both a choice.

1288
00:44:14,570 --> 00:44:18,530
So if you're not making money this week or this month

1289
00:44:18,530 --> 00:44:19,280
or whatever,

1290
00:44:20,060 --> 00:44:21,650
you're choosing not to make money.

1291
00:44:22,700 --> 00:44:25,070
And just before we hopped on and you were talking about,

1292
00:44:25,070 --> 00:44:25,370
you know what,

1293
00:44:25,370 --> 00:44:25,850
I have this,

1294
00:44:25,850 --> 00:44:26,120
like my,

1295
00:44:26,130 --> 00:44:28,910
I noticed my courses are like not really doing what they

1296
00:44:28,910 --> 00:44:29,600
were doing.

1297
00:44:29,990 --> 00:44:30,380
And you're like,

1298
00:44:30,470 --> 00:44:32,400
I think I will now sell them.

1299
00:44:32,400 --> 00:44:32,730
It's like,

1300
00:44:33,870 --> 00:44:39,390
I haven't actually made any offers the quarter three months That

1301
00:44:39,390 --> 00:44:43,800
is fully taking responsibility for your circumstances.

1302
00:44:43,800 --> 00:44:44,720
Right. We're looking at,

1303
00:44:44,790 --> 00:44:46,260
oh, I'm not making money.

1304
00:44:46,260 --> 00:44:49,800
Well, whose job is it to make money?

1305
00:44:49,800 --> 00:44:50,360
Like crazy.

1306
00:44:50,370 --> 00:44:51,180
You look in the mirror,

1307
00:44:51,630 --> 00:44:53,190
like it is your job.

1308
00:44:53,370 --> 00:44:56,790
So you're either choosing to make money or choosing not to

1309
00:44:56,790 --> 00:44:57,180
make money.

1310
00:44:57,180 --> 00:44:59,610
So what if here's another little challenge?

1311
00:45:00,090 --> 00:45:03,420
What if I challenged you to make a thousand dollars this

1312
00:45:03,420 --> 00:45:05,430
week? Like a thousand dollars.

1313
00:45:05,430 --> 00:45:07,170
So think of all the things that you sell would,

1314
00:45:07,230 --> 00:45:08,730
how would they add up to a thousand dollars?

1315
00:45:08,730 --> 00:45:12,690
Or is that not even like your minimum thing is $3,000

1316
00:45:12,690 --> 00:45:14,280
and you just hit it way to go.

1317
00:45:15,120 --> 00:45:18,330
So how can you challenge yourself to make a thousand dollars

1318
00:45:18,480 --> 00:45:19,650
this week?

1319
00:45:20,460 --> 00:45:21,750
So if you had to,

1320
00:45:22,020 --> 00:45:26,700
and so where I started to get myself into the mindset

1321
00:45:26,700 --> 00:45:28,170
of making money,

1322
00:45:28,710 --> 00:45:29,250
I would be like,

1323
00:45:29,310 --> 00:45:31,350
if my children's life depended on this,

1324
00:45:31,620 --> 00:45:33,150
like what I actually do it,

1325
00:45:33,240 --> 00:45:34,020
oh my God.

1326
00:45:34,020 --> 00:45:36,360
Like that is that's for me.

1327
00:45:36,390 --> 00:45:37,860
That might not be your style.

1328
00:45:38,070 --> 00:45:38,910
But for me,

1329
00:45:38,910 --> 00:45:39,360
I was like,

1330
00:45:39,390 --> 00:45:40,890
I need to giddy up and go,

1331
00:45:40,890 --> 00:45:42,480
like, I need to do something.

1332
00:45:42,570 --> 00:45:45,360
And another visual came through with a client recently.

1333
00:45:45,510 --> 00:45:49,020
And it was the visual of the Play-Doh fun factory.

1334
00:45:49,320 --> 00:45:53,030
So we've all probably heard of our play with the plaintiff

1335
00:45:53,040 --> 00:45:53,700
on factory.

1336
00:45:53,700 --> 00:45:54,710
Right. You put,

1337
00:45:54,720 --> 00:45:55,440
take the Play-Doh,

1338
00:45:55,440 --> 00:45:56,130
you work it,

1339
00:45:56,160 --> 00:45:58,770
you smush it through the little hole and you press down

1340
00:45:58,770 --> 00:45:59,880
the lever outcomes.

1341
00:45:59,880 --> 00:46:01,050
Play-Doh noodles.

1342
00:46:01,650 --> 00:46:03,120
Well, it takes effort.

1343
00:46:03,360 --> 00:46:06,840
The noodles don't just like stream out of the fun factory.

1344
00:46:07,020 --> 00:46:09,780
You have to put an effort and put it in and

1345
00:46:09,780 --> 00:46:12,090
then use your own manpower womanpower.

1346
00:46:12,390 --> 00:46:13,890
And there come the noodles.

1347
00:46:14,070 --> 00:46:15,390
So you,

1348
00:46:15,660 --> 00:46:18,540
you have to make money.

1349
00:46:18,660 --> 00:46:21,570
You have to make the money.

1350
00:46:21,600 --> 00:46:24,840
Like it doesn't just manifest into your bank account.

1351
00:46:24,840 --> 00:46:28,830
Like some spiritual folks believe you have to make it.

1352
00:46:28,830 --> 00:46:29,940
So you just said,

1353
00:46:29,970 --> 00:46:32,100
okay, well I'm going to go sell my course.

1354
00:46:32,100 --> 00:46:32,700
And I was like,

1355
00:46:32,730 --> 00:46:34,920
oh, maybe I'll sell some VIP days.

1356
00:46:34,950 --> 00:46:36,120
Okay. Those sold.

1357
00:46:36,150 --> 00:46:37,050
Okay. Next,

1358
00:46:37,050 --> 00:46:41,310
like, Right.

1359
00:46:41,610 --> 00:46:42,210
Yeah. And,

1360
00:46:42,210 --> 00:46:47,370
and truly the offers are you're you're not forcing anyone when

1361
00:46:47,370 --> 00:46:48,270
you make an offer.

1362
00:46:48,270 --> 00:46:49,020
You're just saying,

1363
00:46:49,020 --> 00:46:51,270
Hey, this is available.

1364
00:46:51,270 --> 00:46:51,840
Did you know?

1365
00:46:52,650 --> 00:46:53,670
Right. Yeah.

1366
00:46:54,090 --> 00:46:54,480
And with that,

1367
00:46:54,540 --> 00:46:55,650
with that hairstylist,

1368
00:46:55,710 --> 00:46:57,960
I gave her this line after she takes the Cape,

1369
00:46:57,960 --> 00:47:03,330
obviously, do you need any shampoo or conditioner today for her

1370
00:47:03,330 --> 00:47:04,320
a few weeks ago,

1371
00:47:04,320 --> 00:47:05,130
that was like,

1372
00:47:05,400 --> 00:47:08,340
I could not bother her and hold that gun to their

1373
00:47:08,340 --> 00:47:10,340
head. After our sessions,

1374
00:47:10,340 --> 00:47:11,070
she was like,

1375
00:47:11,100 --> 00:47:11,880
that's easy,

1376
00:47:13,440 --> 00:47:15,000
an extra $80 upsell.

1377
00:47:15,000 --> 00:47:15,870
You're welcome.

1378
00:47:15,870 --> 00:47:18,540
You just missed your revenue and not a 5% over the

1379
00:47:18,540 --> 00:47:19,320
course of the year.

1380
00:47:19,320 --> 00:47:20,070
Like, okay.

1381
00:47:21,240 --> 00:47:21,900
That Painful.

1382
00:47:22,320 --> 00:47:23,430
Because I gave her the story.

1383
00:47:24,000 --> 00:47:26,940
I was at the car dealership getting an oil change.

1384
00:47:27,060 --> 00:47:29,100
And of course what they do,

1385
00:47:29,290 --> 00:47:30,070
they come back and they go,

1386
00:47:30,070 --> 00:47:33,070
we took a look at everything and you need your windshield

1387
00:47:33,070 --> 00:47:34,030
wipers are streaking.

1388
00:47:34,030 --> 00:47:35,020
Do you want to replace those?

1389
00:47:35,020 --> 00:47:36,760
It's going to be X amount of dollars.

1390
00:47:37,030 --> 00:47:37,300
Oh, well,

1391
00:47:37,300 --> 00:47:39,380
we also noticed that your air filters are getting a little,

1392
00:47:40,000 --> 00:47:41,590
would you like to replace those?

1393
00:47:41,830 --> 00:47:43,120
And so they just give you the option.

1394
00:47:43,120 --> 00:47:45,550
So if you think of it in somebody else's industry,

1395
00:47:46,210 --> 00:47:47,500
they're just offering options.

1396
00:47:47,500 --> 00:47:47,980
And I was like,

1397
00:47:47,980 --> 00:47:49,960
yes, to the windshield wipers.

1398
00:47:50,110 --> 00:47:52,690
We'll wait till after summer when we really royally.

1399
00:47:52,840 --> 00:47:54,430
Right. Fill those filters up.

1400
00:47:54,790 --> 00:47:57,220
Right. And we'll do it in the fall.

1401
00:47:57,220 --> 00:47:59,170
So I already in my mind said yes to this,

1402
00:47:59,170 --> 00:47:59,740
I noted that.

1403
00:47:59,770 --> 00:48:00,400
Were they pushy?

1404
00:48:00,400 --> 00:48:01,090
Were they salesy?

1405
00:48:01,270 --> 00:48:01,660
Was it,

1406
00:48:01,660 --> 00:48:02,470
did it feel terrible?

1407
00:48:02,470 --> 00:48:04,030
Do I feel pressured now?

1408
00:48:04,330 --> 00:48:06,640
Yeah. That's what I always say too.

1409
00:48:06,640 --> 00:48:10,480
Like you go out to eat and the waiter or waitress

1410
00:48:10,480 --> 00:48:12,250
server comes over and asks,

1411
00:48:12,280 --> 00:48:12,580
you know,

1412
00:48:12,580 --> 00:48:14,830
a beautiful dessert tray and ask if you'd like some,

1413
00:48:15,070 --> 00:48:15,580
you know,

1414
00:48:15,610 --> 00:48:18,040
you're, you're not going to like slam it out of their

1415
00:48:18,040 --> 00:48:18,550
hands and be like,

1416
00:48:18,550 --> 00:48:19,450
yeah, What the hell?

1417
00:48:19,450 --> 00:48:21,940
Why are you asking me that you're so rude.

1418
00:48:22,210 --> 00:48:24,330
I was here for Shinar and now You're offering me to

1419
00:48:24,340 --> 00:48:28,300
dessert. It's either I wasn't planning on it.

1420
00:48:28,300 --> 00:48:29,290
But that looks amazing.

1421
00:48:29,290 --> 00:48:30,490
So yes or no.

1422
00:48:30,490 --> 00:48:30,970
Thank you.

1423
00:48:31,000 --> 00:48:32,380
Like That's so simple.

1424
00:48:32,560 --> 00:48:33,490
It's so easy.

1425
00:48:33,490 --> 00:48:35,110
And it doesn't have to be like,

1426
00:48:35,350 --> 00:48:35,920
no one,

1427
00:48:35,920 --> 00:48:39,340
hopefully. And if you are that speaks more on that person

1428
00:48:39,340 --> 00:48:40,180
than the server,

1429
00:48:40,240 --> 00:48:43,840
like no one's judging the server is coming over to offer

1430
00:48:43,840 --> 00:48:44,680
you dessert.

1431
00:48:44,890 --> 00:48:45,880
So no,

1432
00:48:45,880 --> 00:48:48,130
one's going to be judging you during,

1433
00:48:48,130 --> 00:48:48,340
you know,

1434
00:48:48,340 --> 00:48:49,870
when you're showing the pictures of your dog,

1435
00:48:49,930 --> 00:48:50,410
their dog.

1436
00:48:50,410 --> 00:48:50,800
And you're like,

1437
00:48:50,800 --> 00:48:51,880
Hey, you know what?

1438
00:48:51,880 --> 00:48:53,560
Most of my clients love to do with all these other

1439
00:48:53,560 --> 00:48:54,280
images you love,

1440
00:48:54,310 --> 00:48:55,450
they love to put them in albums.

1441
00:48:55,450 --> 00:48:56,920
Would you like to take a look here?

1442
00:48:56,950 --> 00:48:57,160
You know,

1443
00:48:57,160 --> 00:49:00,820
like you're just a little spring Because then they don't have

1444
00:49:00,820 --> 00:49:03,250
to sit in this digital purgatory.

1445
00:49:03,280 --> 00:49:05,470
Right? Like never going to look at them again.

1446
00:49:05,470 --> 00:49:07,570
Like what a cute little coffee table book that we can

1447
00:49:07,570 --> 00:49:08,440
make for you.

1448
00:49:08,680 --> 00:49:09,430
Yup. Oh,

1449
00:49:09,430 --> 00:49:10,600
and I don't have to do anything.

1450
00:49:10,930 --> 00:49:11,470
That's like,

1451
00:49:11,530 --> 00:49:14,710
everybody wants to go to CVS and print up about a

1452
00:49:14,710 --> 00:49:16,870
book, but actually does that.

1453
00:49:16,870 --> 00:49:17,410
No one,

1454
00:49:17,830 --> 00:49:18,220
You know,

1455
00:49:18,220 --> 00:49:22,120
where I am on my yearly make a book of pictures

1456
00:49:22,120 --> 00:49:23,080
of my family.

1457
00:49:23,920 --> 00:49:25,720
My son will be 12 this summer.

1458
00:49:25,720 --> 00:49:28,780
And I think he might've been born in the last one

1459
00:49:28,780 --> 00:49:29,200
I printed.

1460
00:49:29,470 --> 00:49:29,950
Oh my gosh.

1461
00:49:29,980 --> 00:49:30,850
Okay. So like,

1462
00:49:30,940 --> 00:49:32,320
here's like a great idea right here,

1463
00:49:32,320 --> 00:49:33,430
Nicole. Here's a perfect,

1464
00:49:33,640 --> 00:49:36,460
what have you circled back to all of your customers over

1465
00:49:36,460 --> 00:49:39,250
the last two years and just send an email and be

1466
00:49:39,250 --> 00:49:39,760
like, Hey,

1467
00:49:40,090 --> 00:49:41,590
how is that album coming?

1468
00:49:41,590 --> 00:49:43,630
Did you ever get around to it?

1469
00:49:43,780 --> 00:49:44,590
If not,

1470
00:49:44,890 --> 00:49:46,900
I have a special right now where I can take all

1471
00:49:46,900 --> 00:49:49,000
of your photos and make you a very special album.

1472
00:49:49,000 --> 00:49:51,340
Would you like to take advantage of this deal?

1473
00:49:51,430 --> 00:49:53,560
It's only available for the next three days,

1474
00:49:53,590 --> 00:49:54,700
but a boom.

1475
00:49:55,360 --> 00:49:55,750
Love it.

1476
00:49:55,780 --> 00:49:56,200
There you go,

1477
00:49:56,200 --> 00:49:58,780
guys. There's your thousand dollars and plus some,

1478
00:49:58,780 --> 00:50:02,350
so you can go ahead and go do that right now.

1479
00:50:03,910 --> 00:50:05,430
I want to hear from all of your listeners,

1480
00:50:05,440 --> 00:50:10,420
like I just made bank Episode Eight albums today.

1481
00:50:11,410 --> 00:50:15,790
Right. And it feels so good and also money loves money.

1482
00:50:15,910 --> 00:50:18,880
So even if you do some little like deals,

1483
00:50:18,910 --> 00:50:20,620
little cash injections,

1484
00:50:21,010 --> 00:50:21,400
it's like,

1485
00:50:21,430 --> 00:50:24,280
it gives you that oomph so that you can go make

1486
00:50:24,430 --> 00:50:25,390
some more of it.

1487
00:50:25,390 --> 00:50:26,530
So, you know,

1488
00:50:26,560 --> 00:50:28,400
even if it were a little bit of a deal,

1489
00:50:28,400 --> 00:50:30,650
like don't shame yourself for doing a little deal,

1490
00:50:30,830 --> 00:50:33,230
like a little bit better than nothing.

1491
00:50:33,440 --> 00:50:36,900
Right? So like I have digital products that I had my

1492
00:50:36,900 --> 00:50:38,390
third, my third year podcast.

1493
00:50:38,390 --> 00:50:39,140
And, and I was like,

1494
00:50:39,560 --> 00:50:41,510
they're literally collecting digital dust.

1495
00:50:41,540 --> 00:50:42,010
I'd read it,

1496
00:50:42,020 --> 00:50:43,460
smelling at many of them.

1497
00:50:43,460 --> 00:50:43,940
So like,

1498
00:50:44,060 --> 00:50:46,640
what if I just bundled them together and offer them as

1499
00:50:46,640 --> 00:50:48,410
like a special promo price?

1500
00:50:48,800 --> 00:50:50,120
Like all the many ways.

1501
00:50:50,120 --> 00:50:50,540
So like,

1502
00:50:50,750 --> 00:50:51,800
and I sold like 30.

1503
00:50:51,800 --> 00:50:52,160
I was like,

1504
00:50:52,160 --> 00:50:53,030
well, that was cool.

1505
00:50:54,890 --> 00:50:56,840
I didn't feel like I was jipping myself.

1506
00:50:56,870 --> 00:50:59,540
I felt like I was doing a solid for my customers

1507
00:50:59,540 --> 00:51:01,370
who were fans of the podcast.

1508
00:51:01,550 --> 00:51:03,200
So What works for you?

1509
00:51:03,620 --> 00:51:04,130
I love it.

1510
00:51:04,250 --> 00:51:04,760
I love it.

1511
00:51:04,850 --> 00:51:07,270
The key is to take action and,

1512
00:51:07,270 --> 00:51:08,360
and also truly,

1513
00:51:08,360 --> 00:51:08,660
I mean,

1514
00:51:08,660 --> 00:51:12,620
the key and I was hesitant at first,

1515
00:51:12,620 --> 00:51:13,100
like, you know,

1516
00:51:13,100 --> 00:51:16,070
I'm so busy and so type a and your head's poop.

1517
00:51:16,280 --> 00:51:17,600
Like, I don't know,

1518
00:51:17,900 --> 00:51:20,540
silence is terrifying better now,

1519
00:51:20,570 --> 00:51:22,520
but like you used to be the scariest thing on the

1520
00:51:22,520 --> 00:51:28,040
planet. So just being able to like slow down and you're

1521
00:51:28,040 --> 00:51:32,060
never actually gonna hear that intuitive voice or that kind of,

1522
00:51:32,090 --> 00:51:32,420
you know,

1523
00:51:32,420 --> 00:51:34,730
just that nudge of which direction you should go.

1524
00:51:34,730 --> 00:51:38,720
If you don't just shut the F up every now and

1525
00:51:38,720 --> 00:51:43,490
again, You have to stop moving once in a While.

1526
00:51:44,600 --> 00:51:47,810
It's really hard from someone here that's addicted to all the

1527
00:51:47,810 --> 00:51:49,820
things. But anyway,

1528
00:51:50,000 --> 00:51:52,820
Emily, you are definitely one of the people that has helped

1529
00:51:52,820 --> 00:51:55,880
me do that so much over the past several years.

1530
00:51:56,090 --> 00:51:58,520
And I know you can help all of our people listening

1531
00:51:58,520 --> 00:52:00,650
to hear the dog academy podcast here too.

1532
00:52:00,950 --> 00:52:03,170
So let them know where they can find you.

1533
00:52:03,470 --> 00:52:04,430
Yes, I would love that.

1534
00:52:04,430 --> 00:52:05,810
And thank you for that compliment.

1535
00:52:05,810 --> 00:52:10,130
I feel that they can find me right on my website

1536
00:52:10,130 --> 00:52:13,730
has all of my links as well as my abundance power

1537
00:52:13,730 --> 00:52:16,640
do. It's a free meditation to my favorite meditations,

1538
00:52:16,640 --> 00:52:19,490
to clear abundance blocks and open you up for more wealth,

1539
00:52:20,240 --> 00:52:21,650
Emily aarons.com.

1540
00:52:21,710 --> 00:52:24,290
And I typically like to hang out more on Instagram.

1541
00:52:24,290 --> 00:52:25,880
So if you're still listening,

1542
00:52:25,880 --> 00:52:27,320
which I'm sure you are,

1543
00:52:28,220 --> 00:52:29,240
I Would love it.

1544
00:52:29,240 --> 00:52:31,010
If you DM me on Instagram and be like,

1545
00:52:31,040 --> 00:52:32,190
I love that episode.

1546
00:52:32,190 --> 00:52:34,160
And here's this money that I'm going to be making now,

1547
00:52:34,190 --> 00:52:35,600
I would love to hear that.

1548
00:52:35,600 --> 00:52:36,950
And of course,

1549
00:52:36,950 --> 00:52:37,220
you know,

1550
00:52:37,220 --> 00:52:38,780
to leave a review for Nicole,

1551
00:52:38,780 --> 00:52:42,440
because that's the best compliment any podcast or can possibly get.

1552
00:52:42,440 --> 00:52:44,960
So Give Us a little shout out.

1553
00:52:44,990 --> 00:52:45,980
Yes. I love it.

1554
00:52:45,980 --> 00:52:46,430
I love it.

1555
00:52:46,520 --> 00:52:48,260
Yeah. So real quick,

1556
00:52:48,260 --> 00:52:50,630
just quick story from when I very first met you back

1557
00:52:50,630 --> 00:52:52,550
at a next level that many years ago,

1558
00:52:53,240 --> 00:52:55,760
or you led a group meditation and it was literally the

1559
00:52:55,760 --> 00:52:58,940
first time where like went through a meditation.

1560
00:52:58,940 --> 00:52:59,450
I was like,

1561
00:53:00,260 --> 00:53:01,670
oh my God,

1562
00:53:02,240 --> 00:53:03,110
what was that?

1563
00:53:03,440 --> 00:53:04,220
And it was,

1564
00:53:04,570 --> 00:53:07,550
it felt like it was about three minutes and it was

1565
00:53:07,640 --> 00:53:11,240
20. And I remember afterwards too,

1566
00:53:11,240 --> 00:53:13,130
just like it was so vivid.

1567
00:53:13,130 --> 00:53:15,170
And you were talking about like the next launch.

1568
00:53:15,170 --> 00:53:17,390
And as you back before I had the membership,

1569
00:53:17,390 --> 00:53:20,900
when I was selling my business course and you know,

1570
00:53:20,900 --> 00:53:22,520
and you didn't lead on at all,

1571
00:53:22,520 --> 00:53:23,120
but I remember,

1572
00:53:23,120 --> 00:53:25,080
and I remember telling you afterwards that I had like a

1573
00:53:25,080 --> 00:53:27,300
vision of shining a light for 150 people,

1574
00:53:27,300 --> 00:53:29,160
which was like my launch goal for the next time.

1575
00:53:29,520 --> 00:53:30,990
And then afterwards,

1576
00:53:30,990 --> 00:53:31,230
I was like,

1577
00:53:31,230 --> 00:53:31,740
got to know you.

1578
00:53:31,740 --> 00:53:32,130
I realized,

1579
00:53:32,160 --> 00:53:32,550
oh my gosh,

1580
00:53:32,550 --> 00:53:33,630
he used that like shine,

1581
00:53:33,630 --> 00:53:34,260
light, that light,

1582
00:53:34,260 --> 00:53:36,240
that light piece is so much of it.

1583
00:53:36,240 --> 00:53:36,780
And I was like,

1584
00:53:37,380 --> 00:53:39,540
whoa, that did not come from,

1585
00:53:39,540 --> 00:53:40,980
like inside my head.

1586
00:53:42,500 --> 00:53:43,080
It was just,

1587
00:53:43,350 --> 00:53:44,520
it was the coolest thing ever.

1588
00:53:44,520 --> 00:53:46,410
So ever since I've been addicted and like,

1589
00:53:46,650 --> 00:53:46,980
you know,

1590
00:53:47,550 --> 00:53:48,810
you're in my ears regularly.

1591
00:53:49,590 --> 00:53:51,510
And I think that's the best compliment.

1592
00:53:51,510 --> 00:53:52,620
I get that all the time too.

1593
00:53:52,620 --> 00:53:55,080
People like either they could never meditate before,

1594
00:53:55,080 --> 00:53:57,750
or they never meditated like that.

1595
00:53:57,910 --> 00:54:02,100
And I think that's the biggest difference is with the infusion

1596
00:54:02,100 --> 00:54:03,900
of energy healing and moving things,

1597
00:54:04,170 --> 00:54:04,590
it's like,

1598
00:54:04,590 --> 00:54:07,140
it just activates different parts of your brain,

1599
00:54:07,140 --> 00:54:07,950
your energy field.

1600
00:54:07,950 --> 00:54:08,310
It's like,

1601
00:54:08,370 --> 00:54:08,820
oh my gosh,

1602
00:54:08,850 --> 00:54:09,660
it's just different.

1603
00:54:09,690 --> 00:54:10,740
It's just so different.

1604
00:54:10,920 --> 00:54:11,670
Yeah. Yeah.

1605
00:54:11,910 --> 00:54:12,270
All right.

1606
00:54:12,270 --> 00:54:12,690
So you guys,

1607
00:54:12,690 --> 00:54:15,510
all have to go download those free meditations and give it

1608
00:54:15,510 --> 00:54:16,710
a whirl and just,

1609
00:54:17,130 --> 00:54:20,880
just sit and try Emily.

1610
00:54:20,880 --> 00:54:21,570
Thank you so much.

1611
00:54:21,570 --> 00:54:24,660
This has been such a great conversation and I know everyone's

1612
00:54:24,660 --> 00:54:25,170
going to love it,

1613
00:54:25,200 --> 00:54:26,730
and it was great to see you again.

1614
00:54:26,970 --> 00:54:27,750
Thank you.

1615
00:54:28,830 --> 00:54:29,220
Bye guys.

1616
00:54:29,220 --> 00:54:29,790
See you next week.

1617
00:54:31,680 --> 00:54:33,810
Thanks for listening to the hair of the dog podcast.

1618
00:54:33,900 --> 00:54:36,240
This was episode number 1 46.

1619
00:54:36,240 --> 00:54:38,070
If you want to check out the show notes for access

1620
00:54:38,070 --> 00:54:40,380
to any of the resources that we mentioned,

1621
00:54:40,380 --> 00:54:45,660
simply go to www.hairofthedogacademy.com/

1622
00:54:47,520 --> 00:54:48,480
1 4 6.

1623
00:54:48,480 --> 00:54:51,900
Thanks for listening to this episode of hair of the dog

1624
00:54:51,900 --> 00:54:53,490
podcast. If you enjoyed this show,

1625
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please take a minute to leave a review.

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And while you're there,

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don't forget to subscribe.

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So you don't miss our upcoming episodes.

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One last thing.

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If you are ready to dive into more resources,

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head over to our [email protected].

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Thanks for being a part of this pet photography community.